beauty

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
1

M·A·C Cosmetics

17M (=)

0.58% (205)

10.8M (2)

5.1k (16)

2

Anastasia Beverly Hills

15M (=)

0.95% (143)

12.3M (1)

11.3k (4)

3

Sephora

13.1M (=)

0.69% (190)

6M (5)

3.4k (29)

4

NYX Professional Makeup

12.1M (=)

0.83% (160)

5.6M (6)

4.7k (17)

5

CALVIN KLEIN

10.7M (=)

0.94% (144)

3.3M (12)

2.2k (74)

6

Too Faced Cosmetics

9.5M (=)

1.17% (113)

3.4M (11)

4.1k (20)

7

Urban Decay Cosmetics

9.1M (=)

0.84% (159)

7.1M (3)

3.4k (30)

8

Benefit Cosmetics US

7.3M (=)

1.09% (124)

1.3M (26)

3.9k (22)

9

Tarte Cosmetics

7.3M (=)

0.90% (148)

1.3M (24)

6.2k (10)

10

Maybelline New York

6M (=)

0.89% (152)

3M (14)

5.6k (13)

11

narsissist

4.9M (=)

0.96% (142)

368.1k (62)

2.6k (49)

12

L'Oréal Paris Makeup

4.2M (=)

0.66% (195)

758.3k (37)

5.3k (15)

13

MAKE UP FOR EVER OFFICIAL

4.2M (=)

0.49% (217)

5.3M (7)

3.2k (35)

14

Lush Cosmetics North America

4M (=)

2.43% (28)

1.3k (223)

1.9k (90)

15

Smashbox Cosmetics

3.7M (=)

0.68% (192)

1.2M (28)

2.6k (51)

16

Keyshia Ka'oir Davis

3.3M (=)

1.76% (53)

47.9k (107)

3.9k (21)

17

Bath & Body Works

3.3M (=)

2.04% (40)

1.1M (30)

3.2k (34)

18

Lime Crime

3.3M (=)

1.11% (120)

1.6M (20)

8.9k (5)

19

SigmaBeauty.com

3.1M (=)

0.52% (211)

594.9k (42)

5.3k (14)

20

Bobbi Brown Cosmetics

2.6M (=)

0.76% (175)

1.3M (25)

2.3k (62)

21

Milani Cosmetics

2.3M (=)

0.80% (166)

282.2k (67)

2k (79)

22

Motives Cosmetics Official

2.3M (=)

0.59% (203)

665.2k (40)

18.5k (1)

23

Estée Lauder

2.2M (=)

0.82% (162)

1.3M (23)

2.6k (53)

24

essie

2.2M (=)

1.60% (66)

258.6k (70)

3.2k (36)

25

House of Lashes®

2.2M (=)

0.59% (202)

498.6k (50)

8.2k (6)

26

Lancôme Official

2.2M (=)

0.70% (188)

1.5M (22)

1.7k (99)

27

eos Products

2.1M (=)

2.71% (22)

2.9M (15)

1.1k (143)

28

Sugarpill Cosmetics

2M (=)

0.97% (140)

474.1k (52)

7.8k (7)

29

Real Techniques

2M (=)

1.26% (100)

630.6k (41)

2.2k (68)

30

Risqué | A Vida em Cores

1.9M (=)

1.18% (109)

32.5k (116)

1.4k (115)

211

SigmaBeauty.com

3.1M (19)

0.52% (=)

594.9k (42)

5.3k (14)

212

The Body Shop Indonesia

264.8k (80)

0.52% (=)

62.7k (101)

2.5k (55)

213

L'Oréal Professionnel

87.2k (121)

0.51% (=)

3.9k (177)

1.4k (116)

214

NYX Professional Makeup ID

188.1k (92)

0.51% (=)

70.1k (98)

2.1k (76)

215

Avon Philippines

118.7k (108)

0.51% (=)

16.2k (137)

3.4k (31)

216

Rossmann Türkiye

269.1k (79)

0.49% (=)

18k (131)

1.5k (111)

217

MAKE UP FOR EVER OFFICIAL

4.2M (13)

0.49% (=)

5.3M (7)

3.2k (35)

218

Wella Professionals

378.3k (67)

0.49% (=)

771.6k (36)

2.4k (59)

219

Sephora Brasil

1.3M (40)

0.49% (=)

42.7k (110)

1.8k (96)

220

Official Page Wardah Cosmetics

1.2M (42)

0.47% (=)

168.4k (77)

1.5k (112)

221

Avon Malaysia

35.5k (174)

0.46% (=)

9.9k (152)

1k (150)

222

Sam Villa

755.2k (51)

0.46% (=)

99.5k (87)

3k (38)

223

Luxuria Cosmetics

14.6k (220)

0.46% (=)

786 (246)

761 (188)

224

Clinique

289.9k (75)

0.46% (=)

5.5k (167)

1.9k (91)

225

Gerard Cosmetics

1.6M (31)

0.45% (=)

420.7k (57)

12.1k (3)

226

Palytte

29.9k (188)

0.44% (=)

7.5k (156)

4.5k (18)

227

Айгунь

22.8k (205)

0.43% (=)

1.8k (205)

2.7k (45)

228

Kerastase

521.6k (61)

0.42% (+1)

774.4k (35)

1.3k (126)

229

Balacía

14.5k (221)

0.42% (-1)

1 (329)

74 (308)

230

Boots Middle East

124.8k (106)

0.41% (=)

1.6k (210)

803 (182)

231

L'Oréal Professionnel

824.8k (48)

0.40% (=)

547.9k (48)

1.8k (94)

232

Al Jothen Gallery

100.8k (114)

0.40% (=)

0 (332)

3.4k (28)

233

ROMANOVAMAKEUP Ресницы

71.6k (138)

0.40% (=)

18k (132)

5.8k (12)

234

NINA RICCI

687.7k (55)

0.34% (+1)

178.7k (76)

2.1k (78)

235

thebodyshopuae

77.3k (133)

0.34% (-1)

1.7k (207)

2.6k (52)

236

TheBodyShopJed

330.5k (71)

0.34% (=)

1.5k (219)

2.1k (77)

237

Beleza na Web

224.1k (85)

0.28% (=)

0 (338)

4.5k (19)

238

Madi International

46.9k (163)

0.24% (=)

748 (248)

2k (81)

239

K-Palette Philippines

71.6k (139)

0.23% (=)

7k (160)

1.6k (108)

240

Lycopene Skin Care

61.9k (150)

0.19% (=)

35 (319)

103 (300)

1

Anastasia Beverly Hills

15M (2)

0.95% (143)

12.3M (=)

11.3k (4)

2

M·A·C Cosmetics

17M (1)

0.58% (205)

10.8M (=)

5.1k (16)

3

Urban Decay Cosmetics

9.1M (7)

0.84% (159)

7.1M (=)

3.4k (30)

4

KENZO

1.6M (34)

0.81% (163)

6.7M (=)

1.8k (93)

5

Sephora

13.1M (3)

0.69% (190)

6M (=)

3.4k (29)

6

NYX Professional Makeup

12.1M (4)

0.83% (160)

5.6M (=)

4.7k (17)

7

MAKE UP FOR EVER OFFICIAL

4.2M (13)

0.49% (217)

5.3M (=)

3.2k (35)

8

OPI

991.8k (45)

1.20% (105)

4.6M (=)

3.2k (32)

9

L'Oréal Paris USA

0 (322)

0.00% (0)

3.4M (=)

0 (323)

10

L'Oréal Paris France

0 (320)

0.00% (0)

3.4M (=)

0 (321)

11

Too Faced Cosmetics

9.5M (6)

1.17% (113)

3.4M (=)

4.1k (20)

12

CALVIN KLEIN

10.7M (5)

0.94% (144)

3.3M (=)

2.2k (74)

13

Gemey Maybelline

0 (324)

0.00% (0)

3M (=)

0 (326)

14

Maybelline New York

6M (10)

0.89% (152)

3M (=)

5.6k (13)

15

eos Products

2.1M (27)

2.71% (22)

2.9M (=)

1.1k (143)

16

avoninsider

127.4k (105)

1.22% (103)

2.3M (=)

2k (80)

17

Redken

260.1k (81)

0.59% (200)

2.1M (=)

2.5k (54)

18

Oriflame

276.1k (78)

1.57% (68)

2M (=)

896 (171)

19

ETUDE HOUSE Hong Kong

44.5k (165)

1.26% (99)

1.8M (=)

516 (228)

20

Lime Crime

3.3M (18)

1.11% (120)

1.6M (=)

8.9k (5)

21

Revlon

1.4M (37)

0.67% (194)

1.6M (=)

2.2k (70)

22

Lancôme Official

2.2M (26)

0.70% (188)

1.5M (=)

1.7k (99)

23

Estée Lauder

2.2M (23)

0.82% (162)

1.3M (=)

2.6k (53)

24

Tarte Cosmetics

7.3M (9)

0.90% (148)

1.3M (=)

6.2k (10)

25

Bobbi Brown Cosmetics

2.6M (20)

0.76% (175)

1.3M (=)

2.3k (62)

26

Benefit Cosmetics US

7.3M (8)

1.09% (124)

1.3M (=)

3.9k (22)

27

Clinique

1.6M (32)

0.69% (189)

1.2M (=)

1.5k (109)

28

Smashbox Cosmetics

3.7M (15)

0.68% (192)

1.2M (=)

2.6k (51)

29

Comme des Garcons OFFICIAL

1.4M (38)

1.17% (112)

1.2M (=)

225 (282)

30

Bath & Body Works

3.3M (17)

2.04% (40)

1.1M (=)

3.2k (34)

1

Motives Cosmetics Official

2.3M (22)

0.59% (203)

665.2k (40)

18.5k (=)

2

curlbox

362.9k (70)

1.49% (78)

743.1k (38)

16k (=)

3

Gerard Cosmetics

1.6M (31)

0.45% (225)

420.7k (57)

12.1k (=)

4

Anastasia Beverly Hills

15M (2)

0.95% (143)

12.3M (1)

11.3k (=)

5

Lime Crime

3.3M (18)

1.11% (120)

1.6M (20)

8.9k (=)

6

House of Lashes®

2.2M (25)

0.59% (202)

498.6k (50)

8.2k (=)

7

Sugarpill Cosmetics

2M (28)

0.97% (140)

474.1k (52)

7.8k (=)

8

Suavecito Pomade

201.3k (89)

1.53% (75)

146.2k (80)

6.3k (=)

9

Sis Hair

11.2k (238)

0.17% (242)

422 (270)

6.2k (=)

10

Tarte Cosmetics

7.3M (9)

0.90% (148)

1.3M (24)

6.2k (=)

11

Bondi Sands

460.5k (65)

0.80% (167)

76.6k (95)

5.8k (=)

12

ROMANOVAMAKEUP Ресницы

71.6k (138)

0.40% (233)

18k (132)

5.8k (=)

13

Maybelline New York

6M (10)

0.89% (152)

3M (14)

5.6k (=)

14

SigmaBeauty.com

3.1M (19)

0.52% (211)

594.9k (42)

5.3k (=)

15

L'Oréal Paris Makeup

4.2M (12)

0.66% (195)

758.3k (37)

5.3k (=)

16

M·A·C Cosmetics

17M (1)

0.58% (205)

10.8M (2)

5.1k (=)

17

NYX Professional Makeup

12.1M (4)

0.83% (160)

5.6M (6)

4.7k (=)

18

Palytte

29.9k (188)

0.44% (226)

7.5k (156)

4.5k (=)

19

Beleza na Web

224.1k (85)

0.28% (237)

0 (338)

4.5k (=)

20

Too Faced Cosmetics

9.5M (6)

1.17% (113)

3.4M (11)

4.1k (=)

21

Keyshia Ka'oir Davis

3.3M (16)

1.76% (53)

47.9k (107)

3.9k (=)

22

Benefit Cosmetics US

7.3M (8)

1.09% (124)

1.3M (26)

3.9k (=)

23

Lace Kingdom

9.2k (247)

0.21% (0)

11 (327)

3.7k (=)

24

Ardell Lashes & Beauty

735.8k (53)

0.54% (208)

523.7k (49)

3.6k (=)

25

Borissoler

9.4k (244)

0.95% (0)

1k (232)

3.6k (=)

26

Tammy Taylor

71.8k (137)

0.70% (187)

98.4k (88)

3.6k (=)

27

CLARINS USA

220.9k (86)

0.72% (182)

458.5k (53)

3.6k (=)

28

Al Jothen Gallery

100.8k (114)

0.40% (232)

0 (332)

3.4k (=)

29

Sephora

13.1M (3)

0.69% (190)

6M (5)

3.4k (=)

30

Urban Decay Cosmetics

9.1M (7)

0.84% (159)

7.1M (3)

3.4k (=)