beauty

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
1

M·A·C Cosmetics

17.6M (=)

0.56% (210)

11.4M (2)

5.5k (17)

2

Anastasia Beverly Hills

15.8M (=)

0.95% (143)

13.3M (1)

11.7k (4)

3

Kylie Cosmetics

15.3M (=)

1.78% (50)

2.4M (14)

3.3k (35)

4

Sephora

13.7M (=)

0.66% (191)

6.3M (4)

3.6k (26)

5

NYX Professional Makeup

12.4M (=)

0.80% (165)

5.9M (5)

5k (18)

6

Too Faced Cosmetics

9.8M (=)

1.13% (117)

3.6M (10)

4.3k (20)

7

Urban Decay Cosmetics

9.3M (=)

0.79% (168)

7.5M (3)

3.7k (22)

8

Tarte Cosmetics

7.5M (+1)

0.87% (155)

1.5M (23)

6.6k (9)

9

Benefit Cosmetics US

7.5M (-1)

1.06% (129)

1.4M (25)

1k (157)

10

Maybelline New York

6.2M (=)

0.86% (157)

3.2M (11)

6k (12)

11

narsissist

5M (=)

0.92% (148)

390.7k (60)

2.7k (50)

12

L'Oréal Paris Makeup

4.5M (=)

0.65% (193)

806.9k (38)

5.5k (16)

13

MAKE UP FOR EVER OFFICIAL

4.4M (=)

0.47% (224)

5.7M (6)

3.4k (32)

14

Lush Cosmetics North America

4.1M (=)

2.37% (29)

1.3k (223)

2k (83)

15

Smashbox Cosmetics

3.8M (=)

0.67% (190)

1.2M (27)

2.7k (47)

16

Keyshia Ka'oir Davis

3.6M (=)

1.93% (43)

53.1k (105)

3k (44)

17

Bath & Body Works

3.4M (=)

1.96% (42)

1.1M (30)

3.3k (34)

18

Lime Crime

3.3M (=)

1.07% (127)

1.6M (21)

9.2k (5)

19

SigmaBeauty.com

3.1M (=)

0.51% (218)

625.5k (43)

5.7k (15)

20

Bobbi Brown Cosmetics

2.7M (=)

0.76% (177)

1.3M (26)

2.4k (66)

21

Milani Cosmetics

2.4M (=)

0.80% (164)

296.3k (68)

2.1k (76)

22

Lancôme Official

2.4M (=)

0.65% (194)

1.6M (22)

1.9k (87)

23

Estée Lauder

2.3M (=)

0.77% (172)

1.4M (24)

2.7k (49)

24

House of Lashes®

2.3M (=)

0.57% (207)

518.7k (51)

8.4k (7)

25

Motives Cosmetics Official

2.3M (=)

0.58% (205)

677.8k (41)

18.7k (1)

26

essie

2.2M (=)

1.54% (67)

264.7k (71)

3.3k (33)

27

Sugarpill Cosmetics

2.1M (=)

0.94% (144)

489.3k (53)

8.1k (8)

28

eos Products

2.1M (=)

2.56% (20)

3M (13)

1.2k (135)

29

Real Techniques

2.1M (=)

1.21% (102)

654k (42)

2.3k (68)

30

Risqué | A Vida em Cores

2M (=)

1.15% (112)

33.2k (115)

1.5k (110)

211

The Body Shop Indonesia

291.8k (81)

0.53% (=)

65.2k (101)

2.6k (56)

212

Avon Malaysia

38.7k (172)

0.53% (=)

10.6k (151)

1.1k (150)

213

Ardell Lashes & Beauty

758.2k (55)

0.53% (=)

556.8k (50)

3.7k (23)

214

L'Oréal Paris Hair Official

952.6k (47)

0.52% (=)

95.7k (91)

3.2k (38)

215

NYX Professional Makeup ID

205.9k (92)

0.52% (=)

70.1k (98)

2.2k (75)

216

L'Oréal Professionnel

87.2k (126)

0.51% (=)

4k (174)

1.4k (116)

217

Redken

475.1k (63)

0.51% (=)

2.3M (17)

2.3k (69)

218

SigmaBeauty.com

3.1M (19)

0.51% (=)

625.5k (43)

5.7k (15)

219

Marc Jacobs Beauty

1.9M (31)

0.50% (=)

54.9k (103)

3.1k (40)

220

Avon Philippines

121.3k (109)

0.50% (=)

16.4k (138)

3.5k (30)

221

Rossmann Türkiye

315k (76)

0.48% (=)

18.4k (132)

1.6k (104)

222

Sephora Brasil

1.4M (39)

0.48% (=)

45.9k (110)

1.8k (92)

223

Wella Professionals

397.5k (67)

0.48% (=)

839.1k (36)

2.7k (51)

224

MAKE UP FOR EVER OFFICIAL

4.4M (13)

0.47% (=)

5.7M (6)

3.4k (32)

225

Luxuria Cosmetics

14.5k (224)

0.46% (=)

787 (247)

761 (194)

226

Gerard Cosmetics

1.7M (32)

0.46% (=)

434.6k (58)

12.6k (3)

227

Sam Villa

759.3k (54)

0.45% (=)

106k (88)

3.2k (39)

228

Clinique

297.7k (79)

0.44% (=)

5.5k (166)

1.9k (88)

229

МАНИКЮР АСТАНА

22.5k (208)

0.42% (=)

1.9k (204)

2.8k (45)

230

Kerastase

553.3k (60)

0.42% (=)

830.8k (37)

1.4k (114)

231

Official Page Wardah Cosmetics

1.3M (41)

0.41% (=)

187.7k (78)

1.5k (106)

232

Romanovamakeup Cosmetic&lashes

76.3k (136)

0.41% (=)

18.6k (130)

5.9k (14)

233

Boots Middle East

132.8k (106)

0.40% (=)

1.8k (208)

866 (177)

234

Al Jothen Gallery

101.3k (115)

0.38% (=)

0 (340)

3.5k (28)

235

L'Oréal Professionnel

858.2k (52)

0.37% (=)

621.7k (46)

2k (81)

236

TheBodyShopJed

343.4k (71)

0.33% (=)

1.6k (217)

2.2k (72)

237

thebodyshopuae

88k (124)

0.32% (=)

1.9k (205)

2.7k (52)

238

Beleza na Web

246.9k (86)

0.28% (=)

0 (338)

4.7k (19)

239

Madi International

46.8k (166)

0.23% (=)

758 (250)

2.1k (78)

240

K-Palette Philippines

72.4k (140)

0.22% (=)

7.3k (157)

1.6k (101)

1

Anastasia Beverly Hills

15.8M (2)

0.95% (143)

13.3M (=)

11.7k (4)

2

M·A·C Cosmetics

17.6M (1)

0.56% (210)

11.4M (=)

5.5k (17)

3

Urban Decay Cosmetics

9.3M (7)

0.79% (168)

7.5M (=)

3.7k (22)

4

Sephora

13.7M (4)

0.66% (191)

6.3M (=)

3.6k (26)

5

NYX Professional Makeup

12.4M (5)

0.80% (165)

5.9M (=)

5k (18)

6

MAKE UP FOR EVER OFFICIAL

4.4M (13)

0.47% (224)

5.7M (=)

3.4k (32)

7

OPI

1.1M (45)

1.16% (107)

4.7M (=)

3.4k (31)

8

L'Oréal Paris USA

0 (325)

0.00% (0)

3.6M (=)

0 (332)

9

L'Oréal Paris France

0 (323)

0.00% (0)

3.6M (=)

0 (331)

10

Too Faced Cosmetics

9.8M (6)

1.13% (117)

3.6M (=)

4.3k (20)

11

Maybelline New York

6.2M (10)

0.86% (157)

3.2M (=)

6k (12)

12

Gemey Maybelline

0 (327)

0.00% (0)

3.2M (=)

0 (343)

13

eos Products

2.1M (28)

2.56% (20)

3M (=)

1.2k (135)

14

Kylie Cosmetics

15.3M (3)

1.78% (50)

2.4M (=)

3.3k (35)

15

avoninsider

130.4k (107)

1.18% (106)

2.4M (=)

2.1k (77)

16

Redken

260.1k (85)

0.59% (203)

2.3M (+1)

2.5k (59)

17

Redken

475.1k (63)

0.51% (217)

2.3M (-1)

2.3k (69)

18

Oriflame

302.7k (78)

1.65% (61)

2.2M (=)

959 (162)

19

ETUDE HOUSE Hong Kong

45.4k (168)

1.23% (101)

1.8M (=)

546 (227)

20

Revlon

1.5M (37)

0.64% (198)

1.6M (=)

2.3k (70)

21

Lime Crime

3.3M (18)

1.07% (127)

1.6M (=)

9.2k (5)

22

Lancôme Official

2.4M (22)

0.65% (194)

1.6M (=)

1.9k (87)

23

Tarte Cosmetics

7.5M (8)

0.87% (155)

1.5M (=)

6.6k (9)

24

Estée Lauder

2.3M (23)

0.77% (172)

1.4M (=)

2.7k (49)

25

Benefit Cosmetics US

7.5M (9)

1.06% (129)

1.4M (=)

1k (157)

26

Bobbi Brown Cosmetics

2.7M (20)

0.76% (177)

1.3M (=)

2.4k (66)

27

Smashbox Cosmetics

3.8M (15)

0.67% (190)

1.2M (=)

2.7k (47)

28

Comme des Garcons OFFICIAL

1.5M (36)

1.13% (116)

1.2M (=)

249 (278)

29

Clinique

1.7M (33)

0.64% (199)

1.2M (=)

1.6k (103)

30

Bath & Body Works

3.4M (17)

1.96% (42)

1.1M (=)

3.3k (34)

1

Motives Cosmetics Official

2.3M (25)

0.58% (205)

677.8k (41)

18.7k (=)

2

curlbox

363.6k (70)

1.46% (79)

760.5k (40)

16k (=)

3

Gerard Cosmetics

1.7M (32)

0.46% (226)

434.6k (58)

12.6k (=)

4

Anastasia Beverly Hills

15.8M (2)

0.95% (143)

13.3M (1)

11.7k (=)

5

Lime Crime

3.3M (18)

1.07% (127)

1.6M (21)

9.2k (=)

6

Makeup Revolution

990.8k (46)

0.84% (159)

850k (34)

9k (=)

7

House of Lashes®

2.3M (24)

0.57% (207)

518.7k (51)

8.4k (=)

8

Sugarpill Cosmetics

2.1M (27)

0.94% (144)

489.3k (53)

8.1k (=)

9

Tarte Cosmetics

7.5M (8)

0.87% (155)

1.5M (23)

6.6k (=)

10

Suavecito Pomade

206.3k (91)

1.51% (72)

151.7k (81)

6.5k (=)

11

Sis Hair

11.3k (236)

0.17% (242)

453 (271)

6.3k (=)

12

Maybelline New York

6.2M (10)

0.86% (157)

3.2M (11)

6k (=)

13

Bondi Sands

472.5k (64)

0.79% (167)

80.9k (94)

5.9k (=)

14

Romanovamakeup Cosmetic&lashes

76.3k (136)

0.41% (232)

18.6k (130)

5.9k (=)

15

SigmaBeauty.com

3.1M (19)

0.51% (218)

625.5k (43)

5.7k (=)

16

L'Oréal Paris Makeup

4.5M (12)

0.65% (193)

806.9k (38)

5.5k (=)

17

M·A·C Cosmetics

17.6M (1)

0.56% (210)

11.4M (2)

5.5k (=)

18

NYX Professional Makeup

12.4M (5)

0.80% (165)

5.9M (5)

5k (=)

19

Beleza na Web

246.9k (86)

0.28% (238)

0 (338)

4.7k (=)

20

Too Faced Cosmetics

9.8M (6)

1.13% (117)

3.6M (10)

4.3k (=)

21

Borissoler

9.7k (244)

0.95% (0)

1.1k (228)

3.7k (=)

22

Urban Decay Cosmetics

9.3M (7)

0.79% (168)

7.5M (3)

3.7k (+1)

23

Ardell Lashes & Beauty

758.2k (55)

0.53% (213)

556.8k (50)

3.7k (-1)

24

Lace Kingdom

9.2k (249)

0.21% (0)

11 (329)

3.7k (=)

25

CLARINS USA

225.9k (87)

0.70% (186)

480.1k (54)

3.7k (=)

26

Sephora

13.7M (4)

0.66% (191)

6.3M (4)

3.6k (=)

27

Tammy Taylor

71.8k (141)

0.70% (185)

104k (89)

3.6k (=)

28

Al Jothen Gallery

101.3k (115)

0.38% (234)

0 (340)

3.5k (=)

29

PÜR cosmetics

326.9k (75)

0.66% (192)

18.4k (131)

3.5k (=)

30

Avon Philippines

121.3k (109)

0.50% (220)

16.4k (138)

3.5k (=)