beauty

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
31

Gerard Cosmetics

1.6M (=)

0.48% (206)

376.3k (53)

10.6k (3)

32

KENZO

1.5M (=)

0.92% (150)

6.4M (3)

1.7k (82)

33

Clinique

1.4M (=)

0.86% (161)

1M (25)

1.2k (114)

34

COVERGIRL

1.3M (=)

1.07% (131)

847.1k (32)

2.1k (58)

35

Marc Jacobs Beauty

1.3M (=)

0.61% (193)

36.2k (102)

2.2k (52)

36

Laura Mercier Cosmetics

1.3M (=)

0.80% (174)

830.1k (33)

1.3k (109)

37

essence cosmetics

1.3M (=)

3.23% (17)

176k (73)

1.4k (102)

38

dm-drogerie markt Deutschland

1.2M (=)

3.49% (11)

68.3k (89)

983 (130)

39

Revlon

1.2M (=)

0.80% (170)

1.4M (21)

2k (66)

40

Sephora Brasil

1.2M (=)

0.50% (204)

32.6k (105)

1.5k (90)

41

Comme des Garcons OFFICIAL

1.1M (=)

1.33% (100)

967.9k (28)

181 (268)

42

OPI

962k (=)

1.38% (95)

4.2M (8)

2.7k (36)

43

ZOEVA

932.9k (=)

1.50% (84)

379.1k (51)

708 (173)

44

The Body Shop Official

906.3k (=)

1.22% (112)

636.4k (36)

2.2k (55)

45

L'Oréal Paris Hair Official

769.4k (=)

0.46% (212)

56.1k (95)

2.5k (41)

46

Sam Villa

745.6k (=)

0.54% (201)

80.6k (83)

2.7k (37)

47

Ardell Lashes

677.1k (=)

0.58% (195)

418.3k (49)

3.3k (24)

48

IT Cosmetics

670.3k (=)

0.89% (153)

233.9k (69)

2.3k (49)

49

L'Oréal Professionnel

651.2k (=)

0.72% (179)

344.2k (57)

1.3k (108)

50

Guerlain

620.3k (=)

1.33% (99)

489.2k (45)

911 (141)

51

Salon Line

618.4k (=)

0.87% (158)

107.3k (79)

1.6k (83)

52

HAWKERS CO.

568.5k (=)

2.00% (46)

62.7k (93)

2.2k (54)

53

Glossier

566.5k (=)

2.65% (26)

65.6k (91)

2k (64)

54

L'OCCITANE en Provence

564.1k (=)

1.31% (107)

321.4k (60)

1.1k (125)

55

Jo Malone London

518.5k (=)

1.63% (71)

74k (86)

340 (244)

56

piCture pOlish

508.9k (=)

1.12% (123)

125.4k (76)

3k (30)

57

Devonne

489k (=)

4.16% (6)

141k (74)

635 (188)

58

Kerastase

451.7k (=)

0.43% (216)

615.7k (38)

927 (136)

59

bareMinerals

448k (=)

1.42% (93)

513.9k (43)

1.6k (84)

60

CATRICE Cosmetics official

432.8k (=)

2.30% (37)

0 (317)

771 (164)

1

Closeup

16k (199)

37.37% (=)

57 (295)

25 (294)

2

PowWow Smile

28.5k (169)

11.03% (=)

233 (271)

133 (276)

3

treaclemoon (official)

154.7k (87)

6.97% (=)

3.2k (173)

408 (232)

4

Merci Handy

137k (91)

4.73% (=)

14.8k (129)

1.1k (118)

5

Gillette Venus

21.2k (189)

4.41% (=)

5.8k (155)

240 (257)

6

Devonne

489k (57)

4.16% (=)

141k (74)

635 (188)

7

Golden Rose

129.6k (93)

4.13% (=)

15.2k (128)

841 (155)

8

프리메라 primera Official Account

10.5k (222)

4.02% (=)

0 (320)

309 (252)

9

St. Ives

25.7k (175)

3.99% (=)

2.3k (185)

383 (234)

10

La Roche-Posay Maroc

11.3k (215)

3.79% (=)

335 (263)

59 (288)

11

dm-drogerie markt Deutschland

1.2M (38)

3.49% (=)

68.3k (89)

983 (130)

12

Daniel Gray

12.4k (211)

3.41% (=)

112 (290)

82 (285)

13

Bella Henna

110.5k (98)

3.40% (=)

826 (220)

445 (222)

14

Clean & Clear

76.8k (111)

3.35% (=)

23.3k (116)

629 (191)

15

GLOSSYBOX

121.3k (95)

3.28% (=)

10.7k (139)

1.4k (100)

16

eos Products

2M (24)

3.23% (=)

2.5M (13)

947 (133)

17

essence cosmetics

1.3M (37)

3.23% (=)

176k (73)

1.4k (102)

18

patchology

10.7k (220)

3.15% (=)

3.8k (166)

560 (206)

19

SHISEIDO

251.9k (74)

3.01% (=)

713.6k (34)

1k (127)

20

Dermacol CZ&SK

34.5k (160)

2.99% (=)

967 (215)

562 (205)

21

SPN Nails Professional

56.4k (137)

2.84% (=)

36.3k (101)

1.4k (97)

22

Lush Cosmetics North America

3.8M (12)

2.81% (=)

1.2k (207)

1.5k (92)

23

WELEDA

22.7k (185)

2.78% (=)

105.9k (80)

478 (216)

24

Issey Miyake Parfums

14.1k (207)

2.73% (=)

778 (229)

175 (270)

25

Crest

14.3k (206)

2.71% (=)

13.3k (132)

170 (271)

26

Glossier

566.5k (53)

2.65% (=)

65.6k (91)

2k (64)

27

Yves Rocher Ukraine

17.1k (197)

2.64% (=)

0 (313)

713 (171)

28

Kérastase Deutschland

10.2k (225)

2.52% (=)

616 (236)

913 (140)

29

Angela & Dmytri

10.4k (224)

2.50% (=)

23 (303)

839 (156)

30

ChapStick

67k (129)

2.44% (=)

199.5k (70)

815 (160)

1

Anastasia Beverly Hills

13.9M (2)

0.99% (140)

9.9M (=)

10.1k (4)

2

M·A·C Cosmetics

15.4M (1)

0.64% (190)

9M (=)

4.2k (17)

3

KENZO

1.5M (32)

0.92% (150)

6.4M (=)

1.7k (82)

4

Urban Decay Cosmetics

8.3M (7)

0.96% (145)

6M (=)

2.6k (40)

5

Sephora

11.6M (3)

0.80% (169)

5.1M (=)

2.8k (33)

6

NYX Professional Makeup

11.2M (4)

1.01% (137)

4.7M (=)

3.9k (18)

7

MAKE UP FOR EVER OFFICIAL

3.7M (13)

0.57% (198)

4.3M (=)

2.5k (43)

8

OPI

962k (42)

1.38% (95)

4.2M (=)

2.7k (36)

9

Too Faced Cosmetics

8.9M (6)

1.33% (102)

2.8M (=)

3.5k (22)

10

L'Oréal Paris USA

0 (300)

0.00% (0)

2.8M (=)

0 (314)

11

L'Oréal Paris France

0 (296)

0.00% (0)

2.8M (=)

0 (306)

12

Calvin Klein

9.3M (5)

1.14% (120)

2.7M (=)

1.9k (68)

13

eos Products

2M (24)

3.23% (16)

2.5M (=)

947 (133)

14

Maybelline New York

5.2M (10)

0.94% (148)

2.5M (+1)

4.7k (13)

15

Gemey Maybelline

0 (303)

0.00% (0)

2.5M (-1)

0 (320)

16

avoninsider

114k (97)

1.37% (96)

1.9M (=)

1.8k (74)

17

Redken

260.1k (72)

0.59% (194)

1.6M (=)

2.5k (44)

18

Oriflame

211.8k (76)

1.56% (78)

1.6M (=)

719 (170)

19

ETUDE HOUSE Hong Kong

41.9k (150)

1.51% (82)

1.6M (=)

432 (227)

20

Lime Crime

3.1M (16)

1.21% (113)

1.4M (=)

7.7k (5)

21

Revlon

1.2M (39)

0.80% (170)

1.4M (=)

2k (66)

22

Lancôme Official

1.7M (29)

0.82% (167)

1.3M (=)

1.3k (111)

23

Estée Lauder

1.8M (27)

1.01% (138)

1.1M (=)

2k (61)

24

Bobbi Brown Cosmetics

2.3M (20)

0.82% (166)

1.1M (=)

2k (60)

25

Clinique

1.4M (33)

0.86% (161)

1M (=)

1.2k (114)

26

Bath & Body Works

3M (17)

2.34% (34)

1M (=)

2.8k (34)

27

Smashbox Cosmetics

3.1M (15)

0.75% (178)

988.8k (=)

2.1k (56)

28

Comme des Garcons OFFICIAL

1.1M (41)

1.33% (100)

967.9k (=)

181 (268)

29

Benefit Cosmetics US

6.6M (8)

1.18% (117)

967.1k (=)

4.3k (16)

30

Dove Global Channel

205.9k (77)

0.93% (149)

921k (=)

376 (238)

1

Motives Cosmetics Official

2.3M (19)

0.62% (192)

630.2k (37)

18k (=)

2

curlbox

356.7k (64)

1.57% (76)

683.6k (35)

15.7k (=)

3

Gerard Cosmetics

1.6M (31)

0.48% (206)

376.3k (53)

10.6k (=)

4

Anastasia Beverly Hills

13.9M (2)

0.99% (140)

9.9M (1)

10.1k (=)

5

Lime Crime

3.1M (16)

1.21% (113)

1.4M (20)

7.7k (=)

6

House of Lashes®

2.1M (23)

0.65% (189)

446.7k (47)

7.3k (=)

7

Sugarpill Cosmetics

2M (26)

1.05% (133)

429.6k (48)

6.8k (=)

8

Suavecito Pomade

190.6k (82)

1.65% (68)

126.2k (75)

5.8k (=)

9

Sis Hair

10.5k (223)

0.19% (225)

211 (274)

5.6k (=)

10

ROMANOVAMAKEUP Ресницы

67.2k (128)

0.40% (220)

15.6k (124)

5.4k (=)

11

Bondi Sands

420.2k (61)

0.85% (163)

62.8k (92)

5.2k (=)

12

Tarte Cosmetics

6.6M (9)

0.98% (142)

917k (31)

5.1k (=)

13

Maybelline New York

5.2M (10)

0.94% (148)

2.5M (14)

4.7k (=)

14

L'Oréal Paris Makeup

3.5M (14)

0.66% (188)

615.4k (39)

4.6k (=)

15

SigmaBeauty.com

2.9M (18)

0.58% (196)

491.9k (44)

4.6k (=)

16

Benefit Cosmetics US

6.6M (8)

1.18% (117)

967.1k (29)

4.3k (=)

17

M·A·C Cosmetics

15.4M (1)

0.64% (190)

9M (2)

4.2k (=)

18

NYX Professional Makeup

11.2M (4)

1.01% (137)

4.7M (6)

3.9k (=)

19

Keyshia Ka'oir

2.2M (21)

1.36% (98)

24.8k (115)

3.8k (=)

20

Lace Kingdom

9.3k (229)

0.21% (0)

9 (310)

3.7k (=)

21

Palytte

29.3k (167)

0.49% (205)

6.3k (152)

3.7k (=)

22

Too Faced Cosmetics

8.9M (6)

1.33% (102)

2.8M (9)

3.5k (=)

23

Beleza na Web

175.6k (84)

0.29% (221)

0 (312)

3.5k (=)

24

Ardell Lashes

677.1k (47)

0.58% (195)

418.3k (49)

3.3k (=)

25

CLARINS USA

200.7k (80)

0.80% (171)

394.4k (50)

3.3k (=)

26

Айгунь

22.1k (187)

0.46% (211)

2.3k (183)

3.3k (=)

27

Borissoler

8.8k (231)

0.94% (0)

801 (224)

3.2k (=)

28

Tammy Taylor

60.9k (134)

0.71% (180)

82.3k (82)

3.2k (=)

29

Avon Philippines

108.3k (99)

0.55% (199)

15.3k (127)

3.1k (=)

30

piCture pOlish

508.9k (56)

1.12% (123)

125.4k (76)

3k (=)