beauty

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
1

M·A·C Cosmetics

15.4M (=)

0.64% (187)

9M (2)

4.2k (17)

2

Anastasia Beverly Hills

13.9M (=)

0.99% (139)

9.8M (1)

10.1k (4)

3

Sephora

11.6M (=)

0.80% (168)

5.1M (5)

2.8k (33)

4

NYX Professional Makeup

11.1M (=)

1.01% (136)

4.7M (6)

3.9k (18)

5

Calvin Klein

9.3M (=)

1.15% (118)

2.7M (12)

1.9k (68)

6

Too Faced Cosmetics

8.9M (=)

1.33% (99)

2.8M (9)

3.5k (22)

7

Urban Decay Cosmetics

8.3M (=)

0.96% (142)

6M (4)

2.6k (40)

8

Benefit Cosmetics US

6.6M (=)

1.18% (115)

962.5k (29)

4.3k (16)

9

Tarte Cosmetics

6.6M (=)

0.98% (140)

910.2k (31)

5.1k (12)

10

Maybelline New York

5.2M (=)

0.94% (146)

2.5M (15)

4.7k (13)

11

narsissist

4.5M (=)

1.19% (113)

302.9k (63)

2.4k (48)

12

Lush Cosmetics North America

3.8M (=)

2.81% (20)

1.2k (207)

1.5k (92)

13

MAKE UP FOR EVER OFFICIAL

3.7M (=)

0.57% (195)

4.2M (7)

2.5k (44)

14

L'Oréal Paris Makeup

3.5M (=)

0.66% (185)

611.4k (39)

4.6k (14)

15

Smashbox Cosmetics

3.1M (=)

0.75% (176)

986k (27)

2.1k (56)

16

Lime Crime

3M (=)

1.21% (111)

1.4M (20)

7.7k (5)

17

Bath & Body Works

3M (=)

2.34% (33)

1M (26)

2.8k (34)

18

SigmaBeauty.com

2.9M (=)

0.58% (193)

490.7k (44)

4.5k (15)

19

Motives Cosmetics Official

2.3M (=)

0.62% (190)

629.3k (37)

18k (1)

20

Bobbi Brown Cosmetics

2.3M (=)

0.83% (165)

1.1M (24)

2k (60)

21

Keyshia Ka'oir

2.2M (=)

1.36% (96)

24.7k (115)

3.8k (19)

22

essie

2.2M (=)

1.82% (52)

237.9k (66)

2.6k (38)

23

House of Lashes®

2.1M (=)

0.65% (186)

445.7k (47)

7.3k (6)

24

eos Products

2M (=)

3.25% (16)

2.5M (13)

944 (133)

25

Milani Cosmetics

2M (=)

0.89% (152)

237k (68)

1.8k (72)

26

Sugarpill Cosmetics

2M (=)

1.05% (132)

428.8k (48)

6.7k (7)

27

Estée Lauder

1.8M (=)

1.02% (135)

1.1M (23)

2k (61)

28

Real Techniques

1.7M (=)

1.47% (87)

566.2k (41)

1.9k (69)

29

Lancôme Official

1.7M (=)

0.83% (164)

1.3M (22)

1.3k (111)

30

Risqué | A Vida em Cores

1.7M (=)

1.30% (107)

29.2k (109)

1.4k (101)

1

Closeup

15.9k (196)

37.27% (=)

58 (293)

25 (292)

2

treaclemoon (official)

154.5k (87)

7.01% (=)

3.2k (173)

406 (231)

3

Merci Handy

136.1k (91)

4.73% (=)

14.8k (129)

1.1k (118)

4

Gillette Venus

20.9k (188)

4.48% (=)

5.7k (155)

239 (256)

5

Devonne

489.4k (57)

4.16% (+1)

140.9k (74)

635 (186)

6

Golden Rose

129.2k (94)

4.15% (-1)

15.1k (128)

838 (156)

7

프리메라 primera Official Account

10.4k (221)

4.05% (=)

0 (318)

307 (252)

8

St. Ives

25.5k (174)

3.99% (=)

2.3k (185)

383 (233)

9

La Roche-Posay Maroc

11.2k (213)

3.75% (=)

333 (262)

59 (286)

10

dm-drogerie markt Deutschland

1.2M (38)

3.52% (=)

68.1k (88)

981 (130)

11

Daniel Gray

12.4k (209)

3.41% (+1)

111 (288)

82 (283)

12

Bella Henna

110.1k (98)

3.40% (-1)

826 (218)

444 (222)

13

Clean & Clear

76.6k (111)

3.36% (=)

23.3k (116)

628 (191)

14

GLOSSYBOX

120.8k (95)

3.29% (=)

10.6k (139)

1.4k (100)

15

essence cosmetics

1.3M (37)

3.25% (+1)

175.2k (73)

1.3k (102)

16

eos Products

2M (24)

3.25% (-1)

2.5M (13)

944 (133)

17

Dermacol CZ&SK

34.2k (158)

3.01% (=)

960 (214)

559 (205)

18

SHISEIDO

249.8k (74)

3.01% (=)

711.9k (34)

1k (127)

19

SPN Nails Professional

56.3k (137)

2.86% (=)

36.1k (101)

1.4k (97)

20

Lush Cosmetics North America

3.8M (12)

2.81% (=)

1.2k (207)

1.5k (92)

21

WELEDA

22.6k (183)

2.79% (=)

105.4k (80)

475 (216)

22

Issey Miyake Parfums

14k (205)

2.75% (=)

774 (228)

174 (269)

23

Crest

14.2k (204)

2.70% (=)

13.3k (132)

170 (270)

24

Yves Rocher Ukraine

17.1k (195)

2.65% (=)

0 (312)

711 (171)

25

Glossier

562.2k (53)

2.64% (=)

64.9k (91)

2k (64)

26

Kérastase Deutschland

10.2k (222)

2.52% (=)

616 (235)

913 (138)

27

Angela & Dmytri

10.5k (219)

2.50% (=)

23 (302)

839 (155)

28

ChapStick

66.9k (128)

2.45% (=)

199.4k (70)

812 (160)

29

Maria Nila Stockholm

25.6k (173)

2.43% (=)

31.8k (106)

675 (181)

30

Chambor Geneva

10.6k (218)

2.37% (=)

5.7k (157)

678 (178)

1

Anastasia Beverly Hills

13.9M (2)

0.99% (139)

9.8M (=)

10.1k (4)

2

M·A·C Cosmetics

15.4M (1)

0.64% (187)

9M (=)

4.2k (17)

3

KENZO

1.5M (32)

0.92% (148)

6.4M (=)

1.7k (82)

4

Urban Decay Cosmetics

8.3M (7)

0.96% (142)

6M (=)

2.6k (40)

5

Sephora

11.6M (3)

0.80% (168)

5.1M (=)

2.8k (33)

6

NYX Professional Makeup

11.1M (4)

1.01% (136)

4.7M (=)

3.9k (18)

7

MAKE UP FOR EVER OFFICIAL

3.7M (13)

0.57% (195)

4.2M (=)

2.5k (44)

8

OPI

961.6k (42)

1.38% (93)

4.2M (=)

2.7k (36)

9

Too Faced Cosmetics

8.9M (6)

1.33% (99)

2.8M (=)

3.5k (22)

10

L'Oréal Paris USA

0 (294)

0.00% (0)

2.7M (=)

0 (314)

11

L'Oréal Paris France

0 (297)

0.00% (0)

2.7M (=)

0 (312)

12

Calvin Klein

9.3M (5)

1.15% (118)

2.7M (=)

1.9k (68)

13

eos Products

2M (24)

3.25% (16)

2.5M (=)

944 (133)

14

Gemey Maybelline

0 (309)

0.00% (0)

2.5M (=)

0 (307)

15

Maybelline New York

5.2M (10)

0.94% (146)

2.5M (=)

4.7k (13)

16

avoninsider

113.9k (97)

1.37% (94)

1.9M (=)

1.8k (74)

17

Redken

260.1k (71)

0.59% (191)

1.6M (=)

2.5k (43)

18

Oriflame

210.7k (76)

1.56% (77)

1.6M (=)

716 (170)

19

ETUDE HOUSE Hong Kong

41.9k (149)

1.51% (81)

1.6M (=)

432 (226)

20

Lime Crime

3M (16)

1.21% (111)

1.4M (=)

7.7k (5)

21

Revlon

1.2M (39)

0.80% (167)

1.4M (=)

2k (66)

22

Lancôme Official

1.7M (29)

0.83% (164)

1.3M (=)

1.3k (111)

23

Estée Lauder

1.8M (27)

1.02% (135)

1.1M (=)

2k (61)

24

Bobbi Brown Cosmetics

2.3M (20)

0.83% (165)

1.1M (=)

2k (60)

25

Clinique

1.3M (33)

0.86% (159)

1M (=)

1.2k (114)

26

Bath & Body Works

3M (17)

2.34% (33)

1M (=)

2.8k (34)

27

Smashbox Cosmetics

3.1M (15)

0.75% (176)

986k (=)

2.1k (56)

28

Comme des Garcons OFFICIAL

1.1M (41)

1.33% (101)

963.9k (=)

181 (266)

29

Benefit Cosmetics US

6.6M (8)

1.18% (115)

962.5k (=)

4.3k (16)

30

Dove Global Channel

205.2k (77)

0.94% (147)

919.5k (=)

373 (238)

301

Maybelline NY Middle East

0 (299)

0.00% (0)

679 (233)

0 (=)

302

Lancôme Egypt

0 (312)

0.00% (0)

360 (259)

0 (=)

303

Biotherm Homme

0 (306)

0.00% (0)

36 (298)

0 (=)

304

L'Oreal Paris Polska

0 (298)

0.00% (0)

813 (220)

0 (=)

305

Lancôme Italia

0 (296)

0.00% (0)

585 (239)

0 (=)

306

Lancome Malaysia

0 (304)

0.00% (0)

0 (319)

0 (=)

307

Gemey Maybelline

0 (309)

0.00% (0)

2.5M (14)

0 (=)

308

Dove Philippines

0 (316)

0.00% (0)

2.3k (184)

0 (=)

309

Lancôme Ukraine

0 (302)

0.00% (0)

1k (212)

0 (=)

310

Lancôme Deutschland

0 (307)

0.00% (0)

464 (246)

0 (=)

311

The Body Shop Danmark

0 (305)

0.00% (0)

1.7k (192)

0 (=)

312

L'Oréal Paris France

0 (297)

0.00% (0)

2.7M (11)

0 (=)

313

L'Oréal Paris Greece

0 (308)

0.00% (0)

2.5k (182)

0 (=)

314

L'Oréal Paris USA

0 (294)

0.00% (0)

2.7M (10)

0 (=)

315

Lancome Japan

0 (300)

0.00% (0)

10 (307)

0 (=)

316

Biotherm Canada

0 (301)

0.00% (0)

337 (261)

0 (=)

317

L'Oreal Paris Indonesia

0 (310)

0.00% (0)

4k (162)

0 (=)

318

L'Oréal Paris Levant

0 (311)

0.00% (0)

204 (274)

0 (=)

319

Lancôme Spain

0 (318)

0.00% (0)

3.6k (167)

0 (=)