Keep a close eye on a brand's presence on Instagram and see how they perform.

Identify brands doing best at sparking interest and conversation with the ER (Engagement Rate) ranking - Sort brands by number of followers or #hashtag popularity - Narrow down to your competitors with categories - Get a detailed analysis on each brand's profile page.

all

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
61

Marina Ruy Barbosa

19.1M (=)

1.05% (3401)

77.3k (1895)

1.9k (1612)

62

Marcelo Vieira Jr.

18.9M (=)

2.11% (1789)

695.8k (678)

1.5k (2108)

63

Lucy Hale

18.6M (=)

3.20% (870)

842.5k (598)

3.1k (854)

64

Andres Iniesta

18.6M (=)

1.90% (2078)

506.9k (809)

471 (4327)

65

National Geographic Travel

18.4M (=)

1.41% (2788)

7.4M (104)

6.8k (188)

66

Manchester United

18.1M (=)

2.07% (1844)

1.1M (511)

6.4k (215)

67

Sergio Ramos

18.1M (=)

3.28% (829)

646.5k (707)

791 (3409)

68

snoopdogg

17.9M (=)

0.42% (4437)

1M (528)

29.9k (3)

69

Louis Vuitton Official

17.7M (=)

0.61% (4176)

25.7M (28)

2k (1498)

70

One Direction

17.5M (=)

10.03% (39)

52.2M (8)

726 (3572)

71

Shay Mitchell

17.3M (=)

3.79% (610)

783k (621)

4.6k (450)

72

Britney Spears

17.1M (=)

1.20% (3144)

1.9M (332)

1.8k (1713)

73

Ashley Benson

17M (=)

3.19% (876)

818.3k (607)

1.8k (1719)

74

David Luiz

17M (=)

1.40% (2800)

277.7k (1136)

1.7k (1860)

75

Ciara

16.7M (=)

1.54% (2585)

540.6k (780)

3k (883)

76

Vogue

16.4M (=)

0.82% (3822)

618.5k (727)

3.5k (711)

77

Tata Werneck

16.3M (=)

0.76% (3928)

30.4k (2467)

2.5k (1122)

78

Daddy Yankee

16.2M (=)

0.68% (4061)

409.7k (915)

3.5k (724)

79

Victoria Beckham

16.1M (=)

1.38% (2843)

605.4k (737)

1.7k (1781)

80

Paul Labile Pogba

16M (=)

5.21% (256)

101.6k (1714)

505 (4227)

81

Dior Official

16M (=)

0.62% (4168)

36.3M (14)

2.5k (1114)

82

BELLA

15.8M (=)

2.37% (1499)

339.9k (1025)

4.3k (517)

83

Gucci

15.8M (=)

0.50% (4337)

37M (13)

3.3k (783)

84

M·A·C Cosmetics

15.7M (=)

0.63% (4142)

9.3M (85)

4.3k (507)

85

Floyd Mayweather

15.7M (=)

1.12% (3277)

344.8k (1017)

549 (4093)

86

Robert Downey Jr.

15.6M (=)

3.98% (529)

890.3k (572)

158 (5290)

87

adidas

15.2M (=)

1.27% (3013)

32.3M (18)

1.1k (2678)

88

50 Cent

15M (=)

0.87% (3738)

776.3k (625)

1.5k (2105)

89

DanialvesD2 My Twitter

14.9M (=)

1.62% (2458)

150.5k (1478)

2k (1507)

90

Channing Tatum

14.8M (=)

4.48% (379)

482.7k (828)

735 (3542)

1

Sean Penn

48.7k (3387)

1,290.77% (=)

46.5k (2231)

4 (5738)

2

Dodge Viper

25.6k (3905)

187.28% (=)

5.9M (131)

24 (5679)

3

tv|on|fit

31.3k (3724)

45.59% (=)

79 (5325)

98 (5470)

4

Closeup

15.8k (4267)

37.42% (=)

56 (5386)

25 (5677)

5

The Glee Project

20k (4115)

35.06% (=)

4.6k (3585)

192 (5191)

6

The Beatles

118.1k (2586)

24.00% (=)

2M (318)

114 (5410)

7

Cagatay Ulusoy

2.2M (604)

22.00% (=)

522k (796)

83 (5528)

8

Interstellar Movie

22.2k (4025)

21.45% (=)

5.3k (3512)

80 (5537)

9

Disney Movie Club

20.8k (4086)

19.73% (=)

8.7k (3215)

71 (5557)

10

Red Band Society

59.4k (3222)

18.89% (=)

26.5k (2573)

139 (5343)

11

Беларусь

20.1k (4111)

18.87% (=)

3.7M (195)

142 (5329)

12

Homayoun Shajarian

841.7k (1108)

18.66% (=)

11.3k (3088)

39 (5634)

13

i rill alrays ruv u rong tym

21.7k (4046)

18.41% (+1)

13 (5572)

10k (74)

14

Jensen Ackles

5.1M (310)

18.27% (-1)

4.2M (178)

87 (5509)

15

Wildlife Vet & Eco-Fashionista

52.5k (3331)

17.92% (=)

0 (5769)

204 (5157)

16

The Millionaire Mentality

149.2k (2393)

16.63% (=)

6.9k (3363)

14 (5713)

17

Rabbid Peach

12.1k (4465)

15.30% (+3)

33 (5468)

114 (5408)

18

_artistiq

939.9k (1045)

15.30% (-1)

9.1k (3183)

290 (4893)

19

Chips Ahoy!

11.6k (4488)

15.00% (-1)

118.3k (1620)

87 (5510)

20

KVR

33.1k (3680)

14.71% (-1)

10.4k (3126)

61 (5585)

21

Simon Baker

153.1k (2367)

14.14% (=)

70.5k (1974)

85 (5518)

22

Bundespolizei Karriere

18.1k (4185)

14.05% (=)

0 (5700)

202 (5162)

23

LEGO Batman

64.7k (3140)

13.59% (=)

1.4k (4222)

301 (4855)

24

Justpaintings

15.3k (4292)

13.13% (=)

3.4k (3748)

95 (5479)

25

The Lego Movie

34.6k (3640)

12.92% (=)

91.3k (1791)

49 (5612)

26

Unfriended

25.4k (3912)

12.50% (=)

1.8k (4083)

39 (5633)

27

harrystyles

21.1M (54)

12.08% (=)

34.6M (16)

403 (4534)

28

SteakEat

11k (4528)

11.97% (=)

263 (5022)

101 (5466)

29

Swimming

14.3k (4352)

11.78% (=)

2 (5665)

405 (4529)

30

michael clifford

4.9M (319)

11.29% (=)

299.6k (1098)

400 (4551)

1

Fashionglama.com Photography

1.3k (5478)

3.37% (0)

386M (=)

390 (4580)

2

CONTEMPORARY ART

23.5k (3989)

10.31% (37)

260.9M (=)

98 (5472)

3

VSCO

3.3M (456)

2.44% (1434)

137.5M (=)

2.6k (1064)

4

Paris

159k (2337)

1.73% (2309)

65.4M (=)

750 (3499)

5

nike

73.1M (15)

1.50% (2653)

57.1M (=)

900 (3129)

6

Visit Dubai

594.3k (1326)

1.58% (2519)

53.4M (+1)

1.2k (2535)

7

Dubai Airports

110.4k (2651)

1.47% (2698)

53.4M (-1)

458 (4369)

8

One Direction

17.5M (70)

10.03% (39)

52.2M (=)

726 (3572)

9

CHANEL

22.7M (51)

0.77% (3917)

49.4M (=)

743 (3518)

10

visitcalifornia

280.8k (1852)

1.94% (2022)

42.1M (+1)

2.6k (1052)

11

Tumblr

1.1M (946)

1.22% (3107)

42.1M (-1)

591 (3968)

12

Disney

9.7M (165)

1.80% (2236)

39M (=)

2.5k (1144)

13

Gucci

15.8M (83)

0.50% (4337)

37M (=)

3.3k (783)

14

Dior Official

16M (81)

0.62% (4168)

36.3M (=)

2.5k (1114)

15

Prada

12.8M (111)

0.42% (4430)

34.7M (=)

2.5k (1176)

16

harrystyles

21.1M (54)

12.08% (27)

34.6M (=)

403 (4534)

17

Hermès official account

5.1M (311)

0.60% (4196)

33.3M (=)

1.2k (2481)

18

adidas

15.2M (87)

1.27% (3013)

32.3M (=)

1.1k (2678)

19

VisitMexico

96.6k (2765)

1.99% (1946)

31.1M (=)

794 (3398)

20

gopro

12.8M (113)

2.93% (1018)

29.1M (=)

3.5k (697)

21

Niall Horan

19.5M (59)

6.83% (122)

29M (=)

907 (3116)

22

Justin Bieber

88.9M (9)

2.22% (1664)

28.9M (=)

4k (572)

23

Starbucks Coffee ☕

14.7M (91)

2.89% (1052)

28.1M (=)

1.4k (2221)

24

CrossFit

2M (647)

1.17% (3207)

28M (=)

6.9k (185)

25

GIVENCHY

8.6M (188)

0.51% (4322)

26.4M (=)

2.3k (1268)

26

Louis Tomlinson

13.3M (103)

9.97% (40)

26.2M (=)

188 (5200)

27

Las Vegas

395.8k (1608)

2.79% (1152)

26.2M (=)

896 (3137)

28

Louis Vuitton Official

17.7M (69)

0.61% (4176)

25.7M (=)

2k (1498)

29

LifeTricks

1.3M (869)

0.51% (4317)

24.4M (=)

21 (5689)

30

Burberry

9.6M (168)

0.67% (4091)

24.1M (=)

3.1k (860)

1

DEL Records

633.6k (1279)

0.38% (4476)

2M (314)

42.6k (=)

2

Listín Diario

188.1k (2182)

0.09% (4582)

218 (5083)

36k (=)

3

snoopdogg

17.9M (68)

0.42% (4437)

1M (528)

29.9k (=)

4

Instant Bollywood

3.4M (443)

1.41% (2793)

191.8k (1355)

28.8k (=)

5

FashionNova.com

8.1M (205)

0.51% (4316)

213.1k (1287)

24.9k (=)

6

Culturizando

686.6k (1220)

0.25% (4545)

72.8k (1947)

21.8k (=)

7

Inked Magazine

1.6M (754)

0.32% (4505)

959.5k (542)

21k (=)

8

NBA

23.9M (48)

1.03% (3440)

10.3M (75)

20.8k (=)

9

TC Televisión

666.2k (1242)

0.08% (4584)

471.3k (841)

20.4k (=)

10

Glamour Brasil

1.2M (920)

0.34% (4495)

38.2k (2326)

19.8k (=)

11

MLB ⚾

3.7M (412)

2.69% (1226)

3.9M (188)

19k (=)

12

HOT 97

647.2k (1264)

0.45% (4412)

823.2k (605)

18.5k (=)

13

SuicideGirls

6.7M (253)

1.14% (3251)

1.1M (490)

18.2k (=)

14

Del Toro ®||Matthew Chevallard

150.3k (2386)

0.61% (4175)

50.5k (2191)

18.1k (=)

15

Motives Cosmetics Official

2.3M (563)

0.61% (4178)

635.5k (718)

18.1k (=)

16

SportsCenter

9.6M (167)

1.69% (2383)

216.8k (1275)

17.9k (=)

17

HYPEBEAST

4.1M (375)

1.34% (2901)

7.5M (101)

17.2k (=)

18

Rebel Circus

303.9k (1798)

0.70% (4027)

91.2k (1793)

17k (=)

19

Chiara Ferragni

9.8M (156)

1.36% (2864)

361k (988)

16.7k (=)

20

شركة مجموعة الراي الإعلامية

98.9k (2748)

0.31% (4513)

310 (4961)

16.3k (+1)

21

JD Sports Official

728.8k (1183)

0.68% (4063)

903 (4435)

16.2k (-1)

22

NFL

9.6M (169)

1.97% (1974)

8.2M (94)

16.1k (=)

23

curlbox

358.3k (1687)

1.55% (2574)

690.8k (680)

15.7k (=)

24

SHOWPO

1.2M (885)

0.99% (3496)

24.2k (2626)

15.6k (=)

25

Pink Boutique

339.2k (1719)

0.40% (4449)

2.7k (3863)

15.6k (=)

26

Freedom Of Style

509.4k (1437)

1.59% (2501)

28.9k (2503)

15.6k (=)

27

OOTD Magazine

2.9M (500)

1.32% (2945)

2.2M (300)

15.4k (=)

28

Gypsy Warrior

871.9k (1089)

1.06% (3374)

84.8k (1847)

14.9k (=)

29

CarLifestyle

3.9M (386)

1.80% (2237)

2.4M (285)

14.6k (=)

30

Telemundo

4M (384)

0.27% (4532)

425.5k (888)

14.3k (=)