Keep a close eye on a brand's presence on Instagram and see how they perform.

Identify brands doing best at sparking interest and conversation with the ER (Engagement Rate) ranking - Sort brands by number of followers or #hashtag popularity - Narrow down to your competitors with categories - Get a detailed analysis on each brand's profile page.

all

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
1

Selena Gomez

123.6M (=)

2.66% (1249)

17.4M (46)

1.3k (2344)

2

Ariana Grande

111M (=)

1.38% (2838)

19.7M (42)

3.2k (836)

3

Cristiano Ronaldo

106.9M (=)

2.64% (1260)

4.3M (179)

1.9k (1641)

4

Beyoncé

104.7M (=)

2.50% (1366)

10.2M (79)

1.5k (2172)

5

Taylor Swift

102.7M (=)

1.94% (1998)

11.4M (69)

977 (3005)

6

Kim Kardashian West

101.8M (=)

1.35% (2879)

6.7M (113)

3.9k (621)

7

Kylie

95.9M (=)

1.96% (1976)

8.4M (93)

5.2k (349)

8

therock

90.3M (=)

1.11% (3286)

1.4M (448)

3k (946)

9

Justin Bieber

89.8M (=)

2.26% (1594)

29.4M (21)

4.1k (574)

10

Kendall

82.2M (=)

1.87% (2106)

4.5M (172)

2.8k (1004)

11

Nicki Minaj

81.7M (=)

0.85% (3774)

4.6M (170)

4.8k (438)

12

National Geographic

79.3M (=)

0.99% (3503)

7.7M (102)

14.4k (31)

13

Nj

77.8M (=)

1.62% (2454)

3.9M (193)

3.8k (637)

14

Leo Messi

76.2M (=)

4.38% (402)

6.1M (130)

203 (5182)

15

nike

73.4M (=)

1.43% (2759)

58.1M (5)

904 (3156)

16

Miley Cyrus

69.8M (=)

1.29% (2969)

6.3M (123)

6.4k (227)

17

Khloé

68.5M (=)

1.92% (2023)

1.7M (367)

3.1k (872)

18

Jennifer Lopez

67.6M (=)

1.04% (3417)

1.5M (404)

1.9k (1627)

19

KATY PERRY

66.7M (=)

1.05% (3376)

3.7M (202)

743 (3566)

20

Demi Lovato

59.4M (=)

2.46% (1392)

6.5M (118)

1.7k (1890)

21

Kourtney Kardashian

58.3M (=)

1.23% (3093)

1.3M (467)

3.3k (819)

22

Victoria's Secret

56.5M (=)

0.89% (3684)

3.7M (199)

4.9k (405)

23

badgalriri

54.7M (=)

1.54% (2564)

1.3M (455)

3.9k (609)

24

Kevin Hart

53.5M (=)

0.66% (4107)

851.6k (601)

4.4k (493)

25

Real Madrid C.F.

51.2M (=)

1.92% (2033)

8M (98)

1.5k (2140)

26

FC Barcelona

51M (=)

1.71% (2330)

3.4M (218)

9.6k (83)

27

Ellen

46.9M (=)

1.17% (3190)

283.2k (1141)

4.9k (403)

28

Justin Timberlake

45.4M (=)

1.41% (2797)

1.2M (476)

535 (4158)

29

Zendaya

43.3M (=)

2.87% (1069)

646.3k (722)

3.2k (845)

30

Vin Diesel

41.8M (=)

1.86% (2122)

508.3k (822)

1.2k (2527)

1

Sean Penn

48.8k (3403)

1,298.85% (=)

47.1k (2236)

4 (5748)

2

Dodge Viper

26.1k (3911)

193.99% (=)

6.1M (133)

24 (5687)

3

tv|on|fit

31.1k (3755)

45.59% (=)

79 (5338)

98 (5479)

4

Closeup

15.7k (4298)

37.41% (=)

57 (5400)

25 (5682)

5

The Glee Project

19.9k (4136)

35.10% (=)

4.6k (3596)

192 (5209)

6

The Beatles

117.8k (2605)

24.01% (=)

2M (320)

114 (5424)

7

Cagatay Ulusoy

2.2M (594)

22.47% (=)

553.2k (781)

80 (5549)

8

Interstellar Movie

22.2k (4047)

21.45% (=)

5.4k (3510)

80 (5550)

9

Disney Movie Club

20.8k (4105)

19.81% (=)

8.8k (3235)

71 (5570)

10

i rill alrays ruv u rong tym

27.8k (3859)

19.67% (=)

14 (5575)

10.2k (74)

11

Red Band Society

59.2k (3246)

18.91% (=)

26.7k (2583)

139 (5356)

12

Беларусь

20.1k (4130)

18.90% (=)

3.9M (194)

142 (5345)

13

Homayoun Shajarian

871.1k (1099)

18.16% (=)

11.6k (3090)

40 (5642)

14

Jensen Ackles

5.1M (312)

18.02% (=)

4.3M (181)

90 (5513)

15

The Millionaire Mentality

148.1k (2417)

16.63% (=)

6.9k (3380)

14 (5724)

16

Rabbid Peach

14k (4392)

15.34% (=)

57 (5399)

119 (5411)

17

_artistiq

929.1k (1065)

15.30% (=)

9.3k (3188)

287 (4933)

18

Chips Ahoy!

11.6k (4509)

15.10% (=)

118.8k (1631)

87 (5520)

19

Simon Baker

155.3k (2374)

13.88% (=)

71.8k (1977)

86 (5525)

20

Bundespolizei Karriere

20.1k (4128)

13.81% (=)

0 (5763)

218 (5130)

21

Wildlife Vet & Eco-Fashionista

52.6k (3341)

13.70% (=)

0 (5825)

205 (5178)

22

LEGO Batman

64.3k (3168)

13.59% (=)

1.4k (4236)

301 (4880)

23

Justpaintings

15.8k (4294)

12.62% (+1)

3.7k (3724)

98 (5480)

24

Unfriended

25.2k (3946)

12.52% (+2)

1.8k (4101)

39 (5644)

25

STABILO Singapore

10.1k (4606)

12.52% (-2)

757 (4551)

327 (4806)

26

SteakEat

11.4k (4525)

12.32% (+1)

271 (5034)

101 (5474)

27

KVR

38.8k (3586)

12.18% (-2)

10.7k (3130)

64 (5589)

28

harrystyles

21.3M (56)

12.10% (=)

34.9M (15)

403 (4572)

29

The Lego Movie

34.4k (3667)

12.09% (=)

92k (1805)

50 (5616)

30

Swimming

14k (4388)

11.78% (=)

2 (5681)

405 (4559)

1

Fashionglama.com Photography

1.3k (5494)

3.39% (0)

395.4M (=)

396 (4599)

2

CONTEMPORARY ART

23.4k (4004)

10.05% (38)

268.7M (=)

97 (5486)

3

VSCO

3.3M (457)

2.40% (1451)

140.6M (=)

2.7k (1060)

4

Paris

160.3k (2348)

1.67% (2399)

67M (=)

780 (3466)

5

nike

73.4M (15)

1.43% (2759)

58.1M (=)

904 (3156)

6

Visit Dubai

604.8k (1324)

1.57% (2526)

54.2M (=)

1.2k (2509)

7

Dubai Airports

113.6k (2641)

1.40% (2806)

54.2M (=)

475 (4352)

8

One Direction

17.5M (72)

10.03% (39)

52.5M (=)

726 (3609)

9

CHANEL

23.1M (51)

0.75% (3962)

49.9M (=)

777 (3474)

10

visitcalifornia

285.7k (1854)

1.91% (2040)

43.3M (=)

2.7k (1061)

11

Tumblr

1.1M (940)

1.18% (3169)

43M (=)

619 (3916)

12

Disney

9.8M (164)

1.75% (2280)

39.7M (=)

2.6k (1115)

13

Gucci

16.2M (82)

0.50% (4352)

37.5M (=)

3.4k (775)

14

Dior Official

16.2M (83)

0.61% (4193)

36.6M (=)

2.7k (1074)

15

harrystyles

21.3M (56)

12.10% (28)

34.9M (+1)

403 (4572)

16

Prada

13M (117)

0.41% (4462)

34.9M (-1)

2.5k (1151)

17

Hermès official account

5.2M (308)

0.57% (4249)

33.5M (=)

1.3k (2431)

18

adidas

15.4M (88)

1.26% (3043)

33.2M (=)

1.1k (2718)

19

VisitMexico

107.8k (2690)

2.17% (1709)

31.9M (=)

850 (3292)

20

gopro

12.9M (119)

2.88% (1051)

29.8M (=)

3.6k (694)

21

Justin Bieber

89.8M (9)

2.26% (1594)

29.4M (=)

4.1k (574)

22

Niall Horan

19.5M (59)

6.80% (116)

29.2M (=)

915 (3136)

23

CrossFit

2M (649)

1.15% (3225)

28.8M (=)

7k (180)

24

Starbucks Coffee ☕

14.9M (92)

2.86% (1072)

28.4M (=)

1.4k (2230)

25

Las Vegas

404.1k (1608)

2.80% (1133)

26.6M (=)

908 (3147)

26

GIVENCHY

8.7M (190)

0.50% (4355)

26.5M (=)

2.3k (1279)

27

Louis Tomlinson

13.4M (106)

9.70% (45)

26.4M (=)

200 (5190)

28

Louis Vuitton Official

18.1M (70)

0.59% (4209)

25.9M (=)

2.1k (1476)

29

LifeTricks

1.3M (881)

0.51% (4332)

24.5M (=)

21 (5695)

30

Orange France

11.2k (4531)

4.05% (491)

24.2M (=)

1.3k (2480)

31

National Geographic

79.3M (12)

0.99% (3503)

7.7M (102)

14.4k (=)

32

Her World Singapore

38.3k (3595)

0.51% (4340)

3.6k (3740)

13.9k (=)

33

GETTINLOW® official, Indonesia

153.3k (2388)

0.98% (3523)

416.7k (923)

13.7k (=)

34

LIKEtoKNOW.it

2.6M (533)

0.80% (3856)

1.8M (350)

13.7k (=)

35

beIN SPORTS

3.4M (448)

0.37% (4503)

63.6k (2060)

13.6k (=)

36

9GAG: Go Fun The World

41.1M (31)

2.03% (1871)

1.9M (338)

13.3k (=)

37

Sony Music Latin

318.1k (1779)

0.24% (4571)

14.5k (2956)

13k (=)

38

Oklahoma City Thunder

2.9M (505)

1.04% (3411)

63.5k (2062)

12.9k (=)

39

HIGHSNOBIETY

1.7M (739)

1.31% (2950)

2.1M (309)

12.9k (=)

40

ELLE UK

791k (1147)

0.49% (4370)

39.2k (2329)

12.8k (=)

41

Racer X Online

690.6k (1228)

1.42% (2772)

3.4k (3777)

12.8k (=)

42

Perez Hilton

683k (1237)

0.75% (3963)

31.2k (2470)

12.7k (=)

43

END.

1.1M (996)

0.69% (4062)

1.1k (4364)

12.7k (=)

44

Nice Kicks

2.8M (509)

1.24% (3066)

5.8M (140)

12.6k (=)

45

WWE

13.1M (115)

0.89% (3685)

8.7M (89)

12.5k (=)

46

Thessy & Yiota

1.7M (741)

1.33% (2908)

64.4k (2050)

12.5k (=)

47

StanceNation

3.8M (410)

2.60% (1289)

5.1M (157)

12.4k (=)

48

STYLERUNNER

537k (1411)

0.67% (4097)

67.9k (2013)

12.4k (=)

49

Sneaker News & Release Dates

2.9M (496)

1.82% (2178)

6.8M (111)

12.4k (=)

50

IMGmodels

1.1M (947)

0.80% (3853)

311k (1090)

12.3k (=)

51

Rádio FM O Dia

694.9k (1225)

0.26% (4562)

12k (3070)

12.1k (=)

52

Meek Mill

11.7M (135)

0.59% (4215)

1.2M (484)

12k (=)

53

People Magazine

3.4M (451)

0.65% (4135)

76.5k (1929)

11.7k (=)

54

Diddy

8.4M (205)

0.47% (4398)

277.8k (1151)

11.7k (=)

55

colette

1M (1005)

0.58% (4234)

212.9k (1300)

11.6k (=)

56

Sneaker News

6.4M (266)

1.49% (2643)

3.8M (197)

11.4k (=)

57

Gerard Cosmetics

1.6M (754)

0.46% (4412)

389.5k (961)

11.1k (=)

58

Alternative Press

677.6k (1245)

1.41% (2792)

50.5k (2204)

11k (+1)

59

size?

826.7k (1129)

0.75% (3960)

12.6k (3031)

11k (-1)

60

Lola Shoetique

1.9M (679)

0.72% (4010)

86.6k (1851)

10.9k (=)