Keep a close eye on a brand's presence on Instagram and see how they perform.

Identify brands doing best at sparking interest and conversation with the ER (Engagement Rate) ranking - Sort brands by number of followers or #hashtag popularity - Narrow down to your competitors with categories - Get a detailed analysis on each brand's profile page.

all

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
1

Selena Gomez

123.6M (=)

2.66% (1249)

17.4M (46)

1.3k (2344)

2

Ariana Grande

111M (=)

1.38% (2838)

19.7M (42)

3.2k (836)

3

Cristiano Ronaldo

106.9M (=)

2.64% (1260)

4.3M (179)

1.9k (1641)

4

Beyoncé

104.7M (=)

2.50% (1366)

10.2M (79)

1.5k (2172)

5

Taylor Swift

102.7M (=)

1.94% (1998)

11.4M (69)

977 (3005)

6

Kim Kardashian West

101.8M (=)

1.35% (2879)

6.7M (113)

3.9k (621)

7

Kylie

95.9M (=)

1.96% (1976)

8.4M (93)

5.2k (349)

8

therock

90.3M (=)

1.11% (3286)

1.4M (448)

3k (946)

9

Justin Bieber

89.8M (=)

2.26% (1594)

29.4M (21)

4.1k (574)

10

Kendall

82.2M (=)

1.87% (2106)

4.5M (172)

2.8k (1004)

11

Nicki Minaj

81.7M (=)

0.85% (3774)

4.6M (170)

4.8k (438)

12

National Geographic

79.3M (=)

0.99% (3503)

7.7M (102)

14.4k (31)

13

Nj

77.8M (=)

1.62% (2454)

3.9M (193)

3.8k (637)

14

Leo Messi

76.2M (=)

4.38% (402)

6.1M (130)

203 (5182)

15

nike

73.4M (=)

1.43% (2759)

58.1M (5)

904 (3156)

16

Miley Cyrus

69.8M (=)

1.29% (2969)

6.3M (123)

6.4k (227)

17

Khloé

68.5M (=)

1.92% (2023)

1.7M (367)

3.1k (872)

18

Jennifer Lopez

67.6M (=)

1.04% (3417)

1.5M (404)

1.9k (1627)

19

KATY PERRY

66.7M (=)

1.05% (3376)

3.7M (202)

743 (3566)

20

Demi Lovato

59.4M (=)

2.46% (1392)

6.5M (118)

1.7k (1890)

21

Kourtney Kardashian

58.3M (=)

1.23% (3093)

1.3M (467)

3.3k (819)

22

Victoria's Secret

56.5M (=)

0.89% (3684)

3.7M (199)

4.9k (405)

23

badgalriri

54.7M (=)

1.54% (2564)

1.3M (455)

3.9k (609)

24

Kevin Hart

53.5M (=)

0.66% (4107)

851.6k (601)

4.4k (493)

25

Real Madrid C.F.

51.2M (=)

1.92% (2033)

8M (98)

1.5k (2140)

26

FC Barcelona

51M (=)

1.71% (2330)

3.4M (218)

9.6k (83)

27

Ellen

46.9M (=)

1.17% (3190)

283.2k (1141)

4.9k (403)

28

Justin Timberlake

45.4M (=)

1.41% (2797)

1.2M (476)

535 (4158)

29

Zendaya

43.3M (=)

2.87% (1069)

646.3k (722)

3.2k (845)

30

Vin Diesel

41.8M (=)

1.86% (2122)

508.3k (822)

1.2k (2527)

1

Sean Penn

48.8k (3403)

1,298.85% (=)

47.1k (2236)

4 (5748)

2

Dodge Viper

26.1k (3911)

193.99% (=)

6.1M (133)

24 (5687)

3

tv|on|fit

31.1k (3755)

45.59% (=)

79 (5338)

98 (5479)

4

Closeup

15.7k (4298)

37.41% (=)

57 (5400)

25 (5682)

5

The Glee Project

19.9k (4136)

35.10% (=)

4.6k (3596)

192 (5209)

6

The Beatles

117.8k (2605)

24.01% (=)

2M (320)

114 (5424)

7

Cagatay Ulusoy

2.2M (594)

22.47% (=)

553.2k (781)

80 (5549)

8

Interstellar Movie

22.2k (4047)

21.45% (=)

5.4k (3510)

80 (5550)

9

Disney Movie Club

20.8k (4105)

19.81% (=)

8.8k (3235)

71 (5570)

10

i rill alrays ruv u rong tym

27.8k (3859)

19.67% (=)

14 (5575)

10.2k (74)

11

Red Band Society

59.2k (3246)

18.91% (=)

26.7k (2583)

139 (5356)

12

Беларусь

20.1k (4130)

18.90% (=)

3.9M (194)

142 (5345)

13

Homayoun Shajarian

871.1k (1099)

18.16% (=)

11.6k (3090)

40 (5642)

14

Jensen Ackles

5.1M (312)

18.02% (=)

4.3M (181)

90 (5513)

15

The Millionaire Mentality

148.1k (2417)

16.63% (=)

6.9k (3380)

14 (5724)

16

Rabbid Peach

14k (4392)

15.34% (=)

57 (5399)

119 (5411)

17

_artistiq

929.1k (1065)

15.30% (=)

9.3k (3188)

287 (4933)

18

Chips Ahoy!

11.6k (4509)

15.10% (=)

118.8k (1631)

87 (5520)

19

Simon Baker

155.3k (2374)

13.88% (=)

71.8k (1977)

86 (5525)

20

Bundespolizei Karriere

20.1k (4128)

13.81% (=)

0 (5763)

218 (5130)

21

Wildlife Vet & Eco-Fashionista

52.6k (3341)

13.70% (=)

0 (5825)

205 (5178)

22

LEGO Batman

64.3k (3168)

13.59% (=)

1.4k (4236)

301 (4880)

23

Justpaintings

15.8k (4294)

12.62% (+1)

3.7k (3724)

98 (5480)

24

Unfriended

25.2k (3946)

12.52% (+2)

1.8k (4101)

39 (5644)

25

STABILO Singapore

10.1k (4606)

12.52% (-2)

757 (4551)

327 (4806)

26

SteakEat

11.4k (4525)

12.32% (+1)

271 (5034)

101 (5474)

27

KVR

38.8k (3586)

12.18% (-2)

10.7k (3130)

64 (5589)

28

harrystyles

21.3M (56)

12.10% (=)

34.9M (15)

403 (4572)

29

The Lego Movie

34.4k (3667)

12.09% (=)

92k (1805)

50 (5616)

30

Swimming

14k (4388)

11.78% (=)

2 (5681)

405 (4559)

31

Burberry

9.7M (172)

0.65% (4129)

24.1M (=)

3.2k (861)

32

Cartier Official

5.4M (300)

0.70% (4049)

24M (=)

1.1k (2850)

33

youtube

10M (158)

1.08% (3339)

23.6M (=)

1.2k (2659)

34

Star Wars

7.7M (224)

2.09% (1796)

23.4M (=)

2.5k (1172)

35

Kik

179.3k (2255)

3.16% (895)

23.2M (=)

327 (4804)

36

Zayn Malik

460.1k (1525)

6.26% (146)

22.9M (=)

913 (3140)

37

Chloé

4.9M (325)

0.66% (4121)

22.8M (=)

1.4k (2214)

38

BMW France

55.3k (3305)

2.30% (1552)

22.6M (=)

1.3k (2473)

39

BMW

12.7M (123)

2.11% (1782)

22.6M (=)

3.9k (629)

40

#MyDubai

799.9k (1141)

1.76% (2272)

21.8M (=)

3.7k (675)

41

ARTE

121.6k (2573)

0.57% (4241)

19.8M (=)

1.8k (1737)

42

Ariana Grande

111M (2)

1.38% (2838)

19.7M (=)

3.2k (836)

43

Michael Kors

10.3M (151)

0.51% (4344)

19.6M (=)

3.7k (676)

44

LOOKBOOK

1.1M (961)

1.32% (2922)

18.6M (=)

7.1k (171)

45

Honda

1.7M (738)

1.07% (3348)

18.2M (=)

1.4k (2212)

46

Selena Gomez

123.6M (1)

2.66% (1249)

17.4M (=)

1.3k (2344)

47

Balenciaga

3.9M (398)

0.54% (4286)

16.3M (=)

1k (2884)

48

etsy

1.5M (812)

0.77% (3920)

16.3M (=)

2k (1551)

49

İZMİR BÜYÜKŞEHİR BELEDİYESİ

65.2k (3153)

3.07% (929)

16.2M (=)

1.6k (1989)

50

La Famiglia Restaurant

464 (5656)

9.06% (0)

15.6M (=)

245 (5054)

51

Christian Louboutin

10M (157)

0.92% (3626)

15.4M (=)

3.5k (745)

52

SAINT LAURENT

2.4M (560)

0.69% (4065)

15.4M (=)

276 (4964)

53

Disneyland

5.7M (289)

3.80% (589)

15.1M (=)

1.2k (2510)

54

Marvel Entertainment

13.2M (111)

1.80% (2196)

14.8M (=)

1.3k (2421)

55

Miu Miu

4.3M (362)

0.59% (4219)

14.7M (=)

1.7k (1901)

56

VERSACE

9.7M (176)

0.65% (4128)

14.6M (=)

2.8k (1016)

57

Discover Atlanta

70.3k (3082)

3.11% (911)

14.5M (=)

811 (3401)

58

Visit Colorado

118.9k (2599)

2.57% (1313)

14M (=)

4.7k (452)

59

vans

8.2M (212)

1.91% (2039)

14M (=)

2.4k (1209)

60

5 Seconds of Summer

7.5M (229)

7.57% (87)

13.8M (=)

1.9k (1615)

1

DEL Records

639k (1287)

0.37% (4497)

2M (317)

42.8k (=)

2

Listín Diario

190.6k (2184)

0.09% (4605)

220 (5098)

37.1k (=)

3

snoopdogg

18.3M (69)

0.41% (4458)

1M (525)

30.3k (=)

4

Instant Bollywood

3.5M (437)

1.43% (2765)

200.2k (1342)

29.7k (=)

5

FashionNova.com

8.3M (206)

0.51% (4347)

235.1k (1238)

25.8k (=)

6

Culturizando

688.8k (1230)

0.25% (4565)

74k (1956)

22.2k (=)

7

Inked Magazine

1.6M (752)

0.33% (4524)

1M (542)

21.4k (=)

8

TC Televisión

679k (1242)

0.09% (4606)

468.5k (856)

21.2k (=)

9

NBA

24.2M (48)

1.03% (3435)

10.5M (76)

21k (=)

10

Glamour Brasil

1.2M (929)

0.34% (4515)

38.5k (2342)

20.1k (=)

11

MLB ⚾

3.7M (414)

2.66% (1241)

4M (188)

19.5k (=)

12

HOT 97

656.7k (1265)

0.44% (4437)

845.6k (606)

19.1k (=)

13

SportsCenter

9.8M (168)

1.68% (2373)

222.6k (1277)

18.4k (=)

14

SuicideGirls

6.8M (257)

1.13% (3267)

1.2M (486)

18.4k (=)

15

Del Toro ®||Matthew Chevallard

150.7k (2405)

0.61% (4187)

50.9k (2202)

18.2k (=)

16

Motives Cosmetics Official

2.3M (580)

0.61% (4195)

640.4k (725)

18.1k (=)

17

HYPEBEAST

4.1M (377)

1.34% (2894)

7.9M (99)

17.7k (=)

18

Rebel Circus

306.5k (1807)

0.70% (4036)

94.2k (1786)

17.5k (=)

19

Chiara Ferragni

10M (159)

1.39% (2818)

369.6k (992)

16.9k (=)

20

شركة مجموعة الراي الإعلامية

100.4k (2751)

0.30% (4538)

323 (4967)

16.8k (=)

21

JD

736.3k (1186)

0.68% (4074)

924 (4443)

16.5k (=)

22

NFL

9.7M (175)

1.96% (1964)

8.3M (95)

16.3k (=)

23

SHOWPO

1.3M (892)

0.99% (3494)

25.4k (2615)

16.1k (=)

24

OOTD Magazine

2.8M (508)

1.30% (2967)

2.3M (295)

15.8k (=)

25

curlbox

359.2k (1694)

1.54% (2571)

702k (686)

15.7k (=)

26

Pink Boutique

342.3k (1723)

0.40% (4467)

2.8k (3875)

15.7k (=)

27

Freedom Of Style

509.4k (1445)

1.59% (2498)

29.4k (2514)

15.6k (=)

28

Gypsy Warrior

871.6k (1098)

1.06% (3362)

85.4k (1857)

14.9k (=)

29

CarLifestyle

3.9M (392)

1.76% (2258)

2.5M (284)

14.8k (=)

30

Telemundo

4.1M (381)

0.28% (4548)

435k (890)

14.7k (=)