Keep a close eye on a brand's presence on Instagram and see how they perform.

Identify brands doing best at sparking interest and conversation with the ER (Engagement Rate) ranking - Sort brands by number of followers or #hashtag popularity - Narrow down to your competitors with categories - Get a detailed analysis on each brand's profile page.

all

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
31

9GAG: Go Fun The World

41.1M (=)

2.03% (1870)

1.9M (338)

13.3k (36)

32

Shakira

40.5M (=)

1.59% (2492)

947.3k (557)

869 (3257)

33

Cara Delevingne

40.4M (=)

1.60% (2472)

1.7M (370)

3.5k (760)

34

David Beckham

38.8M (=)

2.77% (1156)

483k (842)

639 (3846)

35

Emma Watson

38.1M (=)

7.23% (98)

1.5M (417)

61 (5592)

36

champagnepapi

37.5M (=)

1.41% (2789)

383.9k (968)

3.8k (646)

37

Gigi Hadid

35.2M (=)

1.94% (2004)

2.3M (296)

2.5k (1202)

38

James Rodríguez

32.4M (=)

2.55% (1323)

621.9k (737)

685 (3727)

39

LeBron James

31.9M (=)

1.45% (2712)

2.7M (261)

1.4k (2262)

40

Gareth Bale

30.3M (=)

2.68% (1227)

450.4k (873)

603 (3972)

41

Zac Efron

29.8M (=)

4.69% (335)

552.4k (784)

435 (4476)

42

Nike Football (Soccer)

29M (=)

2.90% (1028)

595.3k (753)

1.4k (2219)

43

MALUMA

26.8M (=)

1.40% (2811)

877.9k (591)

5.7k (299)

44

IAmZlatan

26.5M (=)

3.55% (696)

82k (1878)

347 (4750)

45

Vanessa Hudgens

26.2M (=)

2.38% (1473)

339k (1040)

2.2k (1424)

46

NASA

25.8M (=)

2.54% (1330)

1.8M (346)

2.1k (1519)

47

xoxo, Gaga

24.9M (=)

1.39% (2818)

4.4M (178)

2.5k (1158)

48

NBA

24.2M (=)

1.03% (3435)

10.6M (76)

21k (9)

49

Shawn Mendes

23.4M (=)

5.30% (233)

3.6M (207)

1.6k (1934)

50

Luis Suarez

23.3M (=)

2.42% (1431)

13.5k (2997)

247 (5049)

51

CHANEL

23.2M (=)

0.75% (3960)

49.9M (9)

777 (3479)

52

H&M

22M (=)

0.84% (3791)

6.2M (127)

3.6k (705)

53

Bruna Marquezine ♡

21.9M (=)

1.36% (2870)

79k (1901)

2.4k (1277)

54

anitta

21.5M (=)

1.49% (2639)

660.7k (714)

2.6k (1135)

55

adidas Originals

21.5M (=)

1.06% (3361)

3.7M (200)

3.5k (741)

56

harrystyles

21.4M (=)

12.06% (28)

34.9M (15)

404 (4570)

57

ZARA Official

21.1M (=)

0.73% (3992)

12.6k (3036)

1.5k (2143)

58

Scott Disick

20.1M (=)

1.48% (2666)

252.6k (1200)

837 (3337)

59

Karim Benzema

19.5M (+1)

2.47% (1385)

781.1k (634)

982 (2994)

60

Niall Horan

19.5M (-1)

6.80% (116)

29.2M (22)

916 (3138)

1

Sean Penn

48.8k (3405)

1,299.42% (=)

47.1k (2237)

4 (5748)

2

Dodge Viper

26.2k (3911)

194.67% (=)

6.1M (133)

24 (5688)

3

tv|on|fit

31k (3759)

45.59% (=)

79 (5338)

98 (5480)

4

Closeup

15.6k (4304)

37.40% (=)

57 (5396)

25 (5685)

5

The Glee Project

19.9k (4135)

35.10% (=)

4.6k (3598)

192 (5208)

6

The Beatles

117.7k (2608)

24.01% (=)

2M (320)

114 (5423)

7

Cagatay Ulusoy

2.2M (594)

22.52% (=)

556.8k (778)

80 (5547)

8

Interstellar Movie

22k (4060)

21.29% (=)

5.4k (3511)

80 (5550)

9

Disney Movie Club

20.7k (4108)

19.83% (=)

8.8k (3235)

71 (5570)

10

i rill alrays ruv u rong tym

27.9k (3858)

19.38% (=)

14 (5575)

10.2k (74)

11

Red Band Society

59.2k (3248)

18.91% (=)

26.7k (2583)

139 (5353)

12

Беларусь

20.1k (4131)

18.90% (=)

3.9M (194)

142 (5347)

13

Homayoun Shajarian

874.1k (1097)

18.18% (=)

11.7k (3087)

40 (5639)

14

Jensen Ackles

5.2M (311)

17.60% (=)

4.3M (181)

93 (5502)

15

The Millionaire Mentality

148k (2419)

16.63% (=)

6.9k (3381)

14 (5723)

16

Rabbid Peach

14k (4392)

15.36% (=)

60 (5392)

119 (5410)

17

_artistiq

927.9k (1066)

15.30% (=)

9.3k (3189)

287 (4931)

18

Chips Ahoy!

11.6k (4510)

15.11% (=)

118.8k (1633)

87 (5522)

19

Simon Baker

155.6k (2375)

13.90% (=)

72k (1977)

86 (5530)

20

Bundespolizei Karriere

20.2k (4125)

13.81% (=)

0 (5786)

218 (5132)

21

Wildlife Vet & Eco-Fashionista

51.2k (3365)

13.70% (=)

0 (5795)

205 (5178)

22

LEGO Batman

64.3k (3171)

13.59% (=)

1.4k (4237)

301 (4884)

23

Justpaintings

15.9k (4293)

12.69% (=)

3.7k (3723)

98 (5481)

24

Unfriended

25.2k (3948)

12.52% (=)

1.8k (4103)

39 (5643)

25

STABILO Singapore

10.3k (4597)

12.43% (=)

763 (4548)

329 (4798)

26

SteakEat

11.4k (4526)

12.36% (=)

271 (5035)

101 (5472)

27

The Lego Movie

34.4k (3670)

12.09% (+1)

92.1k (1806)

50 (5616)

28

harrystyles

21.4M (56)

12.06% (+1)

34.9M (15)

404 (4570)

29

Swimming

14k (4391)

11.78% (+1)

2 (5676)

405 (4566)

30

KVR

39.9k (3566)

11.78% (-3)

10.8k (3130)

65 (5583)

1

Fashionglama.com Photography

1.3k (5497)

3.39% (0)

396.5M (=)

396 (4601)

2

CONTEMPORARY ART

23.4k (4006)

10.05% (38)

269.6M (=)

97 (5484)

3

VSCO

3.3M (457)

2.40% (1450)

140.9M (=)

2.7k (1059)

4

Paris

160.5k (2350)

1.65% (2415)

67.2M (=)

784 (3460)

5

nike

73.4M (15)

1.43% (2758)

58.3M (=)

904 (3162)

6

Visit Dubai

605.8k (1326)

1.58% (2516)

54.3M (=)

1.2k (2507)

7

Dubai Airports

113.9k (2641)

1.40% (2812)

54.3M (=)

475 (4353)

8

One Direction

17.5M (72)

10.03% (39)

52.5M (=)

726 (3610)

9

CHANEL

23.2M (51)

0.75% (3960)

49.9M (=)

777 (3479)

10

visitcalifornia

286.2k (1854)

1.91% (2040)

43.5M (=)

2.7k (1058)

11

Tumblr

1.1M (940)

1.17% (3174)

43.1M (=)

623 (3911)

12

Disney

9.8M (164)

1.74% (2282)

39.8M (=)

2.6k (1114)

13

Gucci

16.3M (82)

0.50% (4353)

37.6M (=)

3.4k (776)

14

Dior Official

16.3M (83)

0.61% (4191)

36.6M (=)

2.7k (1067)

15

harrystyles

21.4M (56)

12.06% (28)

34.9M (=)

404 (4570)

16

Prada

13M (118)

0.41% (4459)

34.9M (=)

2.5k (1148)

17

Hermès official account

5.2M (309)

0.56% (4251)

33.6M (=)

1.3k (2430)

18

adidas

15.5M (88)

1.25% (3041)

33.3M (=)

1.1k (2721)

19

VisitMexico

109.1k (2685)

2.20% (1668)

32M (=)

856 (3283)

20

gopro

12.9M (121)

2.87% (1053)

29.9M (=)

3.6k (694)

21

Justin Bieber

89.9M (9)

2.26% (1588)

29.5M (=)

4.1k (576)

22

Niall Horan

19.5M (60)

6.80% (116)

29.2M (=)

916 (3138)

23

CrossFit

2M (649)

1.15% (3226)

28.9M (=)

7k (180)

24

Starbucks Coffee ☕

15M (92)

2.86% (1076)

28.4M (=)

1.4k (2234)

25

Las Vegas

405k (1609)

2.80% (1131)

26.6M (=)

909 (3152)

26

GIVENCHY

8.8M (190)

0.50% (4356)

26.5M (=)

2.4k (1281)

27

Louis Tomlinson

13.4M (106)

9.57% (47)

26.4M (=)

203 (5183)

28

Louis Vuitton Official

18.1M (70)

0.59% (4208)

26M (=)

2.1k (1477)

29

LifeTricks

1.3M (882)

0.51% (4330)

24.6M (=)

21 (5694)

30

Orange France

11.2k (4532)

4.05% (489)

24.3M (=)

1.3k (2483)

1

DEL Records

640.1k (1287)

0.37% (4497)

2M (317)

42.8k (=)

2

Listín Diario

190.7k (2186)

0.09% (4605)

220 (5100)

37.2k (=)

3

snoopdogg

18.4M (69)

0.41% (4458)

1M (525)

30.4k (=)

4

Instant Bollywood

3.5M (438)

1.42% (2769)

201.1k (1340)

29.8k (=)

5

FashionNova.com

8.3M (206)

0.51% (4347)

237.4k (1237)

25.9k (=)

6

Culturizando

689.1k (1233)

0.25% (4565)

74.1k (1958)

22.2k (=)

7

Inked Magazine

1.6M (752)

0.32% (4524)

1M (542)

21.4k (=)

8

TC Televisión

680.8k (1240)

0.09% (4606)

468.1k (857)

21.3k (=)

9

NBA

24.2M (48)

1.03% (3435)

10.6M (76)

21k (=)

10

Glamour Brasil

1.2M (930)

0.34% (4517)

38.6k (2344)

20.1k (=)

11

MLB ⚾

3.7M (416)

2.66% (1238)

4M (188)

19.5k (=)

12

HOT 97

658.5k (1260)

0.44% (4438)

848.6k (606)

19.1k (=)

13

SportsCenter

9.8M (168)

1.68% (2371)

222.9k (1277)

18.5k (=)

14

SuicideGirls

6.8M (257)

1.12% (3267)

1.2M (487)

18.4k (=)

15

Del Toro ®||Matthew Chevallard

150.7k (2407)

0.61% (4185)

51k (2202)

18.3k (=)

16

Motives Cosmetics Official

2.3M (583)

0.60% (4195)

641k (725)

18.1k (=)

17

HYPEBEAST

4.2M (376)

1.34% (2894)

8M (99)

17.8k (=)

18

Rebel Circus

306.5k (1807)

0.70% (4032)

94.5k (1787)

17.5k (=)

19

Chiara Ferragni

10M (159)

1.39% (2817)

370.3k (992)

16.9k (=)

20

شركة مجموعة الراي الإعلامية

100.4k (2751)

0.30% (4537)

324 (4966)

16.9k (=)

21

JD

737.4k (1187)

0.68% (4074)

926 (4444)

16.6k (=)

22

NFL

9.7M (175)

1.96% (1963)

8.3M (95)

16.3k (=)

23

SHOWPO

1.3M (891)

0.99% (3495)

25.6k (2614)

16.1k (=)

24

OOTD Magazine

2.8M (508)

1.29% (2971)

2.3M (295)

15.9k (=)

25

Pink Boutique

342.5k (1724)

0.40% (4467)

2.8k (3876)

15.8k (+1)

26

curlbox

359.3k (1697)

1.54% (2572)

703.4k (686)

15.8k (-1)

27

Freedom Of Style

509.4k (1445)

1.59% (2490)

29.5k (2514)

15.6k (=)

28

Gypsy Warrior

871.5k (1100)

1.06% (3363)

85.5k (1857)

14.9k (=)

29

CarLifestyle

3.9M (393)

1.76% (2261)

2.5M (284)

14.9k (=)

30

Telemundo

4.1M (380)

0.28% (4549)

436.5k (893)

14.8k (=)