Keep a close eye on a brand's presence on Instagram and see how they perform.

Identify brands doing best at sparking interest and conversation with the ER (Engagement Rate) ranking - Sort brands by number of followers or #hashtag popularity - Narrow down to your competitors with categories - Get a detailed analysis on each brand's profile page.

all

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
1

Selena Gomez

133.8M (=)

2.71% (1204)

20.8M (47)

1.4k (2578)

2

Cristiano Ronaldo

121.3M (=)

2.73% (1183)

5.3M (180)

2.2k (1651)

3

Ariana Grande

117.9M (=)

1.40% (2876)

23M (45)

3.4k (943)

4

Beyoncé

111.8M (=)

2.32% (1553)

11.5M (90)

1.6k (2303)

5

Kim Kardashian West

108.1M (=)

1.35% (2978)

8.5M (113)

4.2k (690)

6

Taylor Swift

106.5M (=)

1.78% (2260)

13.1M (74)

104 (5836)

7

Kylie

104.3M (=)

2.01% (1925)

10.8M (96)

5.4k (458)

8

therock

100.5M (=)

1.07% (3487)

1.7M (435)

3.4k (946)

9

Justin Bieber

97.1M (=)

2.24% (1618)

32.7M (24)

4.3k (659)

10

Nj

89.7M (=)

1.82% (2192)

4.9M (189)

4.1k (705)

11

Kendall

87.6M (=)

1.94% (2015)

5.4M (176)

2.9k (1144)

12

Leo Messi

87.5M (=)

3.85% (558)

7.5M (131)

290 (5263)

13

National Geographic

86M (=)

0.87% (3884)

10.4M (99)

16.4k (30)

14

Barbie®

85.8M (=)

0.83% (3966)

5.6M (172)

5.2k (482)

15

nike

76.1M (=)

1.14% (3340)

66.3M (7)

914 (3533)

16

Miley Cyrus

74.4M (=)

1.23% (3178)

6.7M (146)

6.7k (261)

17

Khloé

73M (=)

1.85% (2143)

2M (377)

3.2k (997)

18

Jennifer Lopez

72.7M (=)

0.97% (3671)

1.8M (419)

2.2k (1612)

19

KATY PERRY

68.5M (=)

0.94% (3721)

4.1M (218)

892 (3587)

20

Demi Lovato

65.9M (=)

2.26% (1601)

7.2M (138)

2k (1815)

21

Kourtney Kardashian

61M (=)

1.23% (3176)

1.5M (477)

3.4k (922)

22

badgalriri

60.2M (=)

1.65% (2470)

1.6M (470)

4.2k (678)

23

Victoria's Secret

58.7M (=)

0.73% (4178)

4.4M (209)

5.8k (378)

24

Kevin Hart

57.1M (=)

0.66% (4303)

974.5k (635)

5.1k (493)

25

Real Madrid C.F.

55.7M (=)

1.81% (2205)

9.4M (107)

1.9k (1883)

26

FC Barcelona

55.1M (=)

1.66% (2449)

3.9M (227)

10.4k (92)

27

Ellen

50.9M (=)

1.01% (3606)

350.3k (1138)

5.8k (381)

28

Justin Timberlake

49M (=)

1.25% (3127)

1.4M (504)

672 (4147)

29

Zendaya

48.5M (=)

2.96% (1007)

910.5k (654)

3.3k (966)

30

Vin Diesel

47M (=)

1.89% (2087)

552.4k (878)

1.3k (2746)

1

Sean Penn

76.9k (3244)

1,468.35% (=)

52.6k (2332)

4 (6172)

2

Dodge Viper

29.9k (4074)

245.64% (=)

7M (141)

24 (6099)

3

GroupG3

41.7k (3781)

158.11% (=)

103 (5677)

5 (6169)

4

Wipro Limited

25.5k (4211)

88.42% (=)

666 (4951)

434 (4850)

5

The Glee Project

18.9k (4455)

35.17% (=)

4.5k (3842)

192 (5557)

6

Closeup

14.4k (4656)

34.31% (=)

51 (5791)

9 (6154)

7

⚡️ThunderReach

59.4k (3483)

29.85% (=)

20 (5938)

11 (6147)

8

Techfest, IIT Bombay

15.1k (4625)

26.95% (=)

64 (5750)

576 (4429)

9

Durex UK

11.8k (4812)

26.35% (=)

73 (5727)

108 (5822)

10

Republicants

49.2k (3645)

26.25% (=)

1.6k (4439)

281 (5291)

11

The Beatles

112.4k (2884)

23.97% (=)

2.3M (349)

114 (5798)

12

Cagatay Ulusoy

2.7M (602)

23.13% (=)

717.8k (766)

86 (5909)

13

Greece Photo Tours

11.3k (4839)

22.41% (=)

920 (4745)

119 (5779)

14

Disney Movie Club

23.4k (4280)

22.20% (=)

9.5k (3404)

71 (5964)

15

ディレップジャマー

11.9k (4807)

21.13% (=)

88 (5695)

112 (5804)

16

Red Band Society

58.4k (3495)

19.10% (=)

28.3k (2742)

139 (5710)

17

Беларусь

22.2k (4326)

18.71% (=)

4.8M (193)

163 (5640)

18

Interstellar Movie

23.3k (4288)

17.30% (=)

4.7k (3818)

82 (5924)

19

The Millionaire Mentality

140.5k (2673)

16.60% (=)

7k (3590)

14 (6135)

20

Chips Ahoy!

12.2k (4789)

16.17% (=)

121.7k (1776)

87 (5902)

21

Homayoun Shajarian

1.1M (1042)

15.87% (=)

17.4k (3039)

57 (6003)

22

Jensen Ackles

5.9M (320)

15.40% (=)

4.5M (208)

126 (5761)

23

Lifestyle tv|on|fit

34.4k (3955)

15.18% (=)

109 (5658)

124 (5766)

24

_artistiq

871.5k (1189)

15.15% (=)

10.7k (3342)

290 (5262)

25

i rill alrays ruv u rong tym

44k (3735)

14.74% (=)

22 (5923)

11.1k (80)

26

Rabbid Peach

19.3k (4440)

14.71% (=)

715 (4904)

137 (5725)

27

Simon Baker

183.1k (2418)

14.33% (=)

77.6k (2103)

93 (5876)

28

Tom Brady

3.9M (454)

13.86% (=)

706.6k (773)

244 (5412)

29

Bundespolizei Karriere

36.7k (3884)

13.75% (=)

0 (6232)

333 (5130)

30

LEGO Batman

61.5k (3452)

13.59% (=)

1.4k (4510)

301 (5223)

1

VEREL

2.2k (5694)

4.99% (0)

477.5M (=)

275 (5317)

2

Fashionglama.com Photography

1.3k (5865)

3.20% (0)

477.5M (=)

439 (4836)

3

ANDREY KALININ

22.6k (4313)

9.25% (61)

335.7M (=)

93 (5874)

4

A FIRMA

459 (6065)

27.18% (0)

187.5M (=)

168 (5625)

5

VSCO

3.5M (484)

2.21% (1648)

161M (=)

3k (1095)

6

Paris

170.2k (2487)

1.58% (2588)

78.9M (=)

898 (3578)

7

nike

76.1M (15)

1.14% (3340)

66.3M (=)

914 (3533)

8

Visit Dubai

791.6k (1256)

1.72% (2361)

62.6M (=)

1.5k (2450)

9

Dubai Airports

159k (2549)

1.11% (3418)

62.6M (=)

599 (4352)

10

One Direction

17.2M (94)

10.06% (48)

54.2M (=)

726 (4003)

11

CHANEL

26.3M (53)

0.63% (4377)

53.8M (=)

996 (3353)

12

visitcalifornia

321.4k (1906)

1.78% (2271)

51.7M (=)

3.1k (1062)

13

Tumblr

1.3M (958)

1.00% (3612)

50M (=)

834 (3718)

14

Disney

10.9M (175)

1.53% (2666)

45.8M (=)

3.1k (1045)

15

Gucci

21.4M (66)

0.52% (4559)

43.4M (=)

4.2k (680)

16

adidas

18.6M (82)

1.08% (3466)

40.4M (=)

949 (3451)

17

Dior Official

18.5M (83)

0.53% (4542)

39.5M (=)

3.4k (921)

18

VisitMexico

224.6k (2227)

2.59% (1320)

38.7M (=)

1.2k (2860)

19

Prada

14.7M (117)

0.34% (4799)

36.7M (=)

3.2k (996)

20

harrystyles

23.1M (58)

11.80% (35)

36.4M (=)

417 (4902)

21

Hermès official account

6.2M (313)

0.49% (4618)

36M (=)

1.5k (2385)

22

CrossFit

2.3M (666)

1.05% (3530)

34.8M (=)

8.2k (158)

23

GoPro

13.6M (131)

2.58% (1328)

34.2M (=)

4.1k (701)

24

Justin Bieber

97.1M (9)

2.24% (1618)

32.7M (=)

4.3k (659)

25

Starbucks Coffee ☕

16.1M (105)

2.53% (1360)

30.7M (=)

1.6k (2327)

26

Niall Horan

20.4M (71)

6.32% (156)

30.2M (=)

1k (3230)

27

YouTube

11.7M (160)

0.93% (3739)

29.7M (=)

1.3k (2729)

28

Las Vegas

482k (1625)

2.92% (1043)

28.8M (=)

979 (3391)

29

Louis Vuitton Official

21.5M (65)

0.54% (4511)

28.4M (=)

2.4k (1466)

30

GIVENCHY

9.7M (206)

0.41% (4728)

27.5M (=)

2.7k (1254)

5701

Premier Inn

4k (5422)

4.36% (0)

35.5k (2574)

142 (-17)

5702

@FashionLuxury

2.2k (5683)

2.18% (0)

82.1k (2056)

141 (-12)

5703

thecounselormovie

385 (6086)

6.51% (0)

63 (5755)

141 (-14)

5704

Fast N' Loud

376.9k (1795)

1.70% (2388)

1.9k (4344)

141 (-17)

5705

Reddi-wip

3.2k (5527)

3.10% (0)

8.2k (3496)

141 (-17)

5706

Pointe Perfect

1.1k (5919)

8.76% (0)

4 (6045)

140 (-12)

5707

Banca Carim

224 (6136)

9.43% (0)

173 (5541)

140 (-16)

5708

WWF Schweiz/Suisse/Svizzera

2.3k (5664)

10.25% (0)

1.6M (454)

139 (-13)

5709

Vinos Finos Tapas and WIne Bar

1.1k (5914)

4.80% (0)

40 (5827)

139 (-17)

5710

Red Band Society

58.4k (3495)

19.10% (16)

28.3k (2742)

139 (-11)

5711

Dribbble

57.7k (3501)

1.10% (3434)

495.6k (937)

139 (-13)

5712

Shoutsy for IG Entrepreneurs

3.9k (5431)

6.50% (0)

167 (5556)

139 (-16)

5713

PLATTENKREISEL • 33 45 78

5.1k (5303)

6.17% (0)

4 (6043)

139 (-20)

5714

Alpha Designs

5.8k (5224)

5.60% (0)

973 (4709)

139 (-17)

5715

La Roche-Posay Maroc

20.1k (4407)

1.39% (2880)

461 (5144)

139 (-15)

5716

Between Sun & Snow

172 (6156)

38.13% (0)

133 (5608)

138 (-10)

5717

Maple Leaf Foods

1.2k (5873)

16.14% (0)

529 (5074)

138 (-16)

5718

soul.elevated

681 (6014)

26.21% (0)

43 (5809)

138 (-15)

5719

BODYHERODK

97 (6175)

11.32% (0)

4.2k (3910)

138 (-15)

5720

Tiësto

5.4M (347)

1.25% (3134)

1.9M (390)

138 (-10)

5721

NightStayApp

510 (6054)

34.42% (0)

32.1k (2641)

138 (-16)

5722

Roziak® Tie Bars

29.7k (4087)

2.24% (1620)

181 (5526)

138 (-20)

5723

Cereales Nestlé RD

2.7k (5609)

1.57% (0)

31 (5877)

137 (-16)

5724

Peninsula Holding Company

16.9k (4543)

3.02% (978)

4 (6050)

137 (-12)

5725

Rabbid Peach

19.3k (4440)

14.71% (26)

715 (4904)

137 (-16)

5726

Elissa & Stef Lingerie

812 (5983)

0.00% (0)

11 (5988)

137 (-18)

5727

JustFit

2.3k (5659)

6.88% (0)

346 (5265)

137 (-14)

5728

SEPbeauty

7.2k (5112)

5.11% (0)

457.2k (989)

137 (-17)

5729

DJ Estasia | UPTEMPO HARDCORE

17.7k (4518)

7.93% (87)

763 (4870)

136 (-15)

5730

Coca-Cola Indonesia

39k (3835)

1.31% (3037)

5.5k (3735)

136 (-15)