Keep a close eye on a brand's presence on Instagram and see how they perform.

Identify brands doing best at sparking interest and conversation with the ER (Engagement Rate) ranking - Sort brands by number of followers or #hashtag popularity - Narrow down to your competitors with categories - Get a detailed analysis on each brand's profile page.

all

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
1

Selena Gomez

122.8M (=)

2.66% (1251)

17M (46)

1.3k (2328)

2

Ariana Grande

110M (=)

1.37% (2849)

19.2M (42)

3.2k (825)

3

Cristiano Ronaldo

105.1M (=)

2.63% (1273)

4.2M (180)

1.9k (1635)

4

Beyoncé

103.9M (=)

2.47% (1399)

10M (78)

1.5k (2130)

5

Taylor Swift

102.9M (=)

1.94% (2011)

11.2M (68)

976 (2973)

6

Kim Kardashian West

101.3M (=)

1.36% (2867)

6.5M (113)

3.9k (611)

7

Kylie

95.5M (=)

1.95% (2005)

8.1M (96)

5.2k (341)

8

therock

89.2M (=)

1.12% (3275)

1.3M (449)

2.9k (942)

9

Justin Bieber

88.9M (=)

2.22% (1664)

28.9M (22)

4k (572)

10

Kendall

82.1M (=)

1.86% (2136)

4.3M (173)

2.8k (979)

11

Nicki Minaj

81.4M (=)

0.85% (3765)

4.4M (170)

4.7k (434)

12

National Geographic

78.8M (=)

1.00% (3480)

7.4M (105)

14.2k (31)

13

Nj

76.7M (=)

1.60% (2481)

3.8M (193)

3.8k (623)

14

Leo Messi

74.3M (=)

4.49% (376)

6M (130)

193 (5188)

15

nike

73.1M (=)

1.50% (2653)

57.1M (5)

900 (3129)

16

Miley Cyrus

68.9M (=)

1.31% (2963)

6.2M (121)

6.3k (227)

17

Khloé

68.3M (=)

1.94% (2015)

1.7M (367)

3.1k (857)

18

Jennifer Lopez

66.9M (=)

1.07% (3364)

1.5M (404)

1.9k (1643)

19

KATY PERRY

66.2M (=)

1.08% (3349)

3.6M (202)

724 (3576)

20

Demi Lovato

59.2M (=)

2.51% (1362)

6.4M (118)

1.6k (1879)

21

Kourtney Kardashian

58.1M (=)

1.23% (3083)

1.2M (466)

3.2k (819)

22

Victoria's Secret

56.4M (=)

0.91% (3652)

3.7M (197)

4.9k (403)

23

badgalriri

54.2M (=)

1.54% (2589)

1.3M (455)

3.9k (596)

24

Kevin Hart

53M (=)

0.67% (4100)

843.4k (597)

4.4k (488)

25

Real Madrid C.F.

50.8M (=)

1.94% (2008)

7.9M (97)

1.4k (2175)

26

FC Barcelona

50.7M (=)

1.72% (2337)

3.3M (217)

9.5k (82)

27

Ellen

46.5M (=)

1.17% (3188)

278.5k (1135)

4.9k (394)

28

Justin Timberlake

45.2M (=)

1.41% (2791)

1.2M (467)

532 (4139)

29

Zendaya

42.5M (=)

2.86% (1093)

611.2k (733)

3.2k (829)

30

Vin Diesel

40.9M (=)

1.85% (2144)

502.1k (817)

1.2k (2515)

1

Sean Penn

48.7k (3387)

1,290.77% (=)

46.5k (2231)

4 (5738)

2

Dodge Viper

25.6k (3905)

187.28% (=)

5.9M (131)

24 (5679)

3

tv|on|fit

31.3k (3724)

45.59% (=)

79 (5325)

98 (5470)

4

Closeup

15.8k (4267)

37.42% (=)

56 (5386)

25 (5677)

5

The Glee Project

20k (4115)

35.06% (=)

4.6k (3585)

192 (5191)

6

The Beatles

118.1k (2586)

24.00% (=)

2M (318)

114 (5410)

7

Cagatay Ulusoy

2.2M (604)

22.00% (=)

522k (796)

83 (5528)

8

Interstellar Movie

22.2k (4025)

21.45% (=)

5.3k (3512)

80 (5537)

9

Disney Movie Club

20.8k (4086)

19.73% (=)

8.7k (3215)

71 (5557)

10

Red Band Society

59.4k (3222)

18.89% (=)

26.5k (2573)

139 (5343)

11

Беларусь

20.1k (4111)

18.87% (=)

3.7M (195)

142 (5329)

12

Homayoun Shajarian

841.7k (1108)

18.66% (=)

11.3k (3088)

39 (5634)

13

i rill alrays ruv u rong tym

21.7k (4046)

18.41% (+1)

13 (5572)

10k (74)

14

Jensen Ackles

5.1M (310)

18.27% (-1)

4.2M (178)

87 (5509)

15

Wildlife Vet & Eco-Fashionista

52.5k (3331)

17.92% (=)

0 (5769)

204 (5157)

16

The Millionaire Mentality

149.2k (2393)

16.63% (=)

6.9k (3363)

14 (5713)

17

Rabbid Peach

12.1k (4465)

15.30% (+3)

33 (5468)

114 (5408)

18

_artistiq

939.9k (1045)

15.30% (-1)

9.1k (3183)

290 (4893)

19

Chips Ahoy!

11.6k (4488)

15.00% (-1)

118.3k (1620)

87 (5510)

20

KVR

33.1k (3680)

14.71% (-1)

10.4k (3126)

61 (5585)

21

Simon Baker

153.1k (2367)

14.14% (=)

70.5k (1974)

85 (5518)

22

Bundespolizei Karriere

18.1k (4185)

14.05% (=)

0 (5700)

202 (5162)

23

LEGO Batman

64.7k (3140)

13.59% (=)

1.4k (4222)

301 (4855)

24

Justpaintings

15.3k (4292)

13.13% (=)

3.4k (3748)

95 (5479)

25

The Lego Movie

34.6k (3640)

12.92% (=)

91.3k (1791)

49 (5612)

26

Unfriended

25.4k (3912)

12.50% (=)

1.8k (4083)

39 (5633)

27

harrystyles

21.1M (54)

12.08% (=)

34.6M (16)

403 (4534)

28

SteakEat

11k (4528)

11.97% (=)

263 (5022)

101 (5466)

29

Swimming

14.3k (4352)

11.78% (=)

2 (5665)

405 (4529)

30

michael clifford

4.9M (319)

11.29% (=)

299.6k (1098)

400 (4551)

1

Fashionglama.com Photography

1.3k (5478)

3.37% (0)

386M (=)

390 (4580)

2

CONTEMPORARY ART

23.5k (3989)

10.31% (37)

260.9M (=)

98 (5472)

3

VSCO

3.3M (456)

2.44% (1434)

137.5M (=)

2.6k (1064)

4

Paris

159k (2337)

1.73% (2309)

65.4M (=)

750 (3499)

5

nike

73.1M (15)

1.50% (2653)

57.1M (=)

900 (3129)

6

Visit Dubai

594.3k (1326)

1.58% (2519)

53.4M (+1)

1.2k (2535)

7

Dubai Airports

110.4k (2651)

1.47% (2698)

53.4M (-1)

458 (4369)

8

One Direction

17.5M (70)

10.03% (39)

52.2M (=)

726 (3572)

9

CHANEL

22.7M (51)

0.77% (3917)

49.4M (=)

743 (3518)

10

visitcalifornia

280.8k (1852)

1.94% (2022)

42.1M (+1)

2.6k (1052)

11

Tumblr

1.1M (946)

1.22% (3107)

42.1M (-1)

591 (3968)

12

Disney

9.7M (165)

1.80% (2236)

39M (=)

2.5k (1144)

13

Gucci

15.8M (83)

0.50% (4337)

37M (=)

3.3k (783)

14

Dior Official

16M (81)

0.62% (4168)

36.3M (=)

2.5k (1114)

15

Prada

12.8M (111)

0.42% (4430)

34.7M (=)

2.5k (1176)

16

harrystyles

21.1M (54)

12.08% (27)

34.6M (=)

403 (4534)

17

Hermès official account

5.1M (311)

0.60% (4196)

33.3M (=)

1.2k (2481)

18

adidas

15.2M (87)

1.27% (3013)

32.3M (=)

1.1k (2678)

19

VisitMexico

96.6k (2765)

1.99% (1946)

31.1M (=)

794 (3398)

20

gopro

12.8M (113)

2.93% (1018)

29.1M (=)

3.5k (697)

21

Niall Horan

19.5M (59)

6.83% (122)

29M (=)

907 (3116)

22

Justin Bieber

88.9M (9)

2.22% (1664)

28.9M (=)

4k (572)

23

Starbucks Coffee ☕

14.7M (91)

2.89% (1052)

28.1M (=)

1.4k (2221)

24

CrossFit

2M (647)

1.17% (3207)

28M (=)

6.9k (185)

25

GIVENCHY

8.6M (188)

0.51% (4322)

26.4M (=)

2.3k (1268)

26

Louis Tomlinson

13.3M (103)

9.97% (40)

26.2M (=)

188 (5200)

27

Las Vegas

395.8k (1608)

2.79% (1152)

26.2M (=)

896 (3137)

28

Louis Vuitton Official

17.7M (69)

0.61% (4176)

25.7M (=)

2k (1498)

29

LifeTricks

1.3M (869)

0.51% (4317)

24.4M (=)

21 (5689)

30

Burberry

9.6M (168)

0.67% (4091)

24.1M (=)

3.1k (860)

5641

ATV | UTV CLUB QUADSQUAD

593 (5623)

0.00% (0)

2k (4030)

36 (+1)

5642

Josh Francisco

1.3k (5470)

2.42% (0)

969.9k (539)

36 (-1)

5643

JustFit

2.1k (5322)

20.17% (0)

56 (5389)

36 (+1)

5644

KFC Nederland

1.9k (5355)

3.01% (0)

30 (5485)

36 (-1)

5645

TiCATi

201 (5714)

221.91% (0)

36 (5455)

36 (=)

5646

Mojo

372 (5669)

9.32% (0)

12 (5576)

36 (+3)

5647

Particle Peptides

1.4k (5454)

10.08% (0)

387 (4879)

35 (-1)

5648

39k (3567)

5.12% (271)

32 (5471)

35 (-1)

5649

Skintimate

1.1k (5516)

3.06% (0)

1.9k (4048)

34 (-1)

5650

Kirks Originals

225 (5708)

22.28% (0)

5.4k (3504)

33 (+2)

5651

Maple Leaf Prime

443 (5651)

8.24% (0)

44 (5423)

33 (-1)

5652

Italian Bamboo Bicycles

3.9k (5048)

14.85% (0)

105 (5295)

33 (-1)

5653

JM Schneiders

374 (5668)

18.37% (0)

3.6k (3719)

32 (=)

5654

Alison Krauss

31.9k (3709)

5.72% (186)

8k (3267)

31 (+3)

5655

Anime clothing and merchandise

3.5k (5096)

13.37% (0)

15 (5552)

31 (+3)

5656

Build-A-Bear Workshop

410 (5658)

146.51% (0)

11 (5590)

31 (=)

5657

pinarecovery

230 (5704)

46.16% (0)

227 (5067)

31 (-3)

5658

Microsoft France

554 (5631)

8.09% (0)

1.5M (402)

31 (-3)

5659

Aceh Tourism Magazine

352 (5673)

37.66% (0)

25.8k (2592)

30 (=)

5660

Verphoria

75.2k (3015)

5.67% (190)

115 (5273)

30 (+2)

5661

freeledsnikers

2.3k (5285)

6.78% (0)

0 (5697)

30 (-1)

5662

bingoisland

681 (5600)

15.95% (0)

109 (5290)

30 (-1)

5663

AutoUno Peugeot Napoli

78 (5743)

38.60% (0)

46 (5419)

29 (+3)

5664

Bubba

519 (5634)

0.00% (0)

0 (5791)

29 (-1)

5665

Честный Бизнес

2.5k (5249)

3.28% (0)

773 (4518)

28 (=)

5666

Gunbin

445 (5650)

16.56% (0)

28 (5495)

28 (-2)

5667

Originalmusiccompany

112 (5735)

0.00% (0)

52.4k (2165)

27 (=)

5668

FRSH

21.3k (4066)

4.71% (337)

4k (3650)

27 (+1)

5669

NueStyle LLC.

19.4k (4134)

0.85% (3753)

486 (4765)

27 (+1)

5670

KEY Handmade

80 (5742)

24.12% (0)

40 (5434)

27 (-2)