Keep a close eye on a brand's presence on Instagram and see how they perform.

Identify brands doing best at sparking interest and conversation with the ER (Engagement Rate) ranking - Sort brands by number of followers or #hashtag popularity - Narrow down to your competitors with categories - Get a detailed analysis on each brand's profile page.

all

Brand Categories Followers ER i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post. Posts on hashtag Media posted
1

Selena Gomez

123M (=)

2.66% (1251)

17.1M (46)

1.3k (2339)

2

Ariana Grande

110.3M (=)

1.38% (2846)

19.3M (42)

3.2k (826)

3

Cristiano Ronaldo

105.4M (=)

2.63% (1271)

4.2M (179)

1.9k (1631)

4

Beyoncé

104M (=)

2.47% (1400)

10M (78)

1.5k (2142)

5

Taylor Swift

102.9M (=)

1.94% (2006)

11.3M (68)

976 (2981)

6

Kim Kardashian West

101.4M (=)

1.36% (2869)

6.6M (113)

3.9k (612)

7

Kylie

95.6M (=)

1.95% (1998)

8.2M (96)

5.2k (341)

8

therock

89.5M (=)

1.12% (3275)

1.3M (447)

2.9k (946)

9

Justin Bieber

89M (=)

2.22% (1657)

29M (22)

4.1k (571)

10

Kendall

82.1M (=)

1.86% (2129)

4.3M (172)

2.8k (990)

11

Nicki Minaj

81.5M (=)

0.85% (3762)

4.5M (170)

4.7k (433)

12

National Geographic

78.9M (=)

1.00% (3486)

7.4M (103)

14.3k (31)

13

Nj

76.9M (=)

1.61% (2473)

3.8M (193)

3.8k (627)

14

Leo Messi

74.7M (=)

4.56% (362)

6M (130)

194 (5187)

15

nike

73.3M (=)

1.49% (2662)

57.3M (5)

901 (3139)

16

Miley Cyrus

69.1M (=)

1.31% (2958)

6.2M (122)

6.3k (227)

17

Khloé

68.4M (=)

1.94% (2018)

1.7M (367)

3.1k (858)

18

Jennifer Lopez

67.1M (=)

1.07% (3361)

1.5M (404)

1.9k (1642)

19

KATY PERRY

66.3M (=)

1.07% (3357)

3.6M (202)

730 (3572)

20

Demi Lovato

59.2M (=)

2.51% (1361)

6.4M (118)

1.6k (1888)

21

Kourtney Kardashian

58.1M (=)

1.23% (3083)

1.2M (466)

3.2k (816)

22

Victoria's Secret

56.4M (=)

0.90% (3655)

3.7M (198)

4.9k (403)

23

badgalriri

54.3M (=)

1.54% (2579)

1.3M (455)

3.9k (596)

24

Kevin Hart

53.1M (=)

0.67% (4099)

844.9k (598)

4.4k (492)

25

Real Madrid C.F.

50.8M (=)

1.94% (2008)

7.9M (97)

1.4k (2181)

26

FC Barcelona

50.7M (=)

1.72% (2335)

3.3M (217)

9.6k (82)

27

Ellen

46.6M (=)

1.17% (3186)

279.7k (1136)

4.9k (398)

28

Justin Timberlake

45.3M (=)

1.41% (2791)

1.2M (468)

533 (4142)

29

Zendaya

42.7M (=)

2.86% (1084)

617.6k (730)

3.2k (834)

30

Vin Diesel

41.1M (=)

1.86% (2133)

503.7k (818)

1.2k (2518)

4471

يمي جدة | YummyJeddah

352.3k (1696)

0.38% (+2)

27.4k (2549)

8.3k (101)

4472

Televisora De Costa Rica

170.9k (2292)

0.38% (-2)

339 (4937)

412 (4515)

4473

Dafiti Colombia

35.8k (3622)

0.38% (-1)

29.4k (2495)

620 (3878)

4474

ITV News

143.6k (2433)

0.38% (+1)

6.6k (3387)

2.8k (978)

4475

Paramount Pictures México

59.8k (3219)

0.38% (-1)

239k (1223)

1.3k (2467)

4476

GUACO

439.9k (1547)

0.38% (=)

508 (4741)

3k (895)

4477

LafargeHolcim

10.5k (4559)

0.38% (=)

11.6k (3074)

637 (3829)

4478

Flipboard

98.5k (2754)

0.38% (=)

18.6k (2774)

563 (4056)

4479

DEL Records

634.6k (1280)

0.38% (=)

2M (314)

42.6k (1)

4480

Edgars

53.5k (3322)

0.38% (=)

678 (4590)

723 (3583)

4481

La 100

448k (1531)

0.37% (=)

2.5k (3908)

3.6k (681)

4482

beIN SPORTS

3.4M (437)

0.37% (=)

62.1k (2061)

13.4k (35)

4483

⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀Dónde Comer

95.5k (2773)

0.37% (=)

50.4k (2194)

3.2k (819)

4484

REVOLT TV

491.6k (1458)

0.37% (=)

322.9k (1057)

9.8k (78)

4485

New York Times Fashion

2.3M (584)

0.37% (=)

15.7k (2879)

7.6k (132)

4486

Dish Nation

131.8k (2503)

0.37% (=)

24.9k (2615)

5.7k (285)

4487

Cooper Hewitt

182.9k (2219)

0.37% (=)

25.1k (2610)

829 (3322)

4488

CLIO APPAREL

40.5k (3538)

0.36% (=)

277 (5004)

447 (4413)

4489

The Beat 99.9 Fm

189.5k (2176)

0.36% (=)

841 (4472)

5.5k (311)

4490

HSR WHEEL - Official Account

21.7k (4048)

0.36% (=)

66.4k (2011)

5.2k (338)

4491

Old Navy Philippines

26.3k (3887)

0.36% (=)

63.6k (2041)

238 (5053)

4492

La Presse

45.7k (3438)

0.36% (=)

6.1k (3430)

1.6k (1963)

4493

Glamshoot en PANAMA ARUBA VZLA

23.7k (3985)

0.35% (=)

2.6k (3883)

4.9k (400)

4494

Ripley Chile

158.1k (2348)

0.35% (=)

2.2k (3969)

3k (890)

4495

Revista VIP

184.6k (2205)

0.35% (=)

12.1k (3051)

3.6k (674)

4496

atyabtabkha

835.5k (1114)

0.34% (+1)

452 (4807)

3.5k (710)

4497

Glamour Brasil

1.2M (922)

0.34% (-1)

38.3k (2328)

19.9k (10)

4498

LANVIN

3.3M (450)

0.34% (+1)

850.5k (595)

3.3k (792)

4499

Kitapyurdu.com

179k (2238)

0.34% (-1)

5k (3548)

4.1k (569)

4500

Línea BBVA Provincial

46.3k (3426)

0.33% (=)

10.3k (3133)

8.6k (91)

1

Fashionglama.com Photography

1.3k (5480)

3.36% (0)

388.1M (=)

396 (4562)

2

CONTEMPORARY ART

23.5k (3993)

10.31% (37)

262.7M (=)

98 (5469)

3

VSCO

3.3M (456)

2.43% (1438)

138.2M (=)

2.7k (1064)

4

Paris

159.4k (2341)

1.71% (2338)

65.8M (=)

759 (3487)

5

nike

73.3M (15)

1.49% (2662)

57.3M (=)

901 (3139)

6

Visit Dubai

596.5k (1329)

1.58% (2514)

53.6M (=)

1.2k (2529)

7

Dubai Airports

111.2k (2644)

1.44% (2746)

53.6M (=)

463 (4363)

8

One Direction

17.5M (70)

10.03% (40)

52.3M (=)

726 (3580)

9

CHANEL

22.8M (51)

0.76% (3926)

49.5M (=)

751 (3506)

10

visitcalifornia

282k (1849)

1.93% (2029)

42.4M (=)

2.7k (1053)

11

Tumblr

1.1M (945)

1.21% (3124)

42.3M (=)

598 (3952)

12

Disney

9.7M (164)

1.79% (2241)

39.2M (=)

2.5k (1140)

13

Gucci

15.9M (82)

0.50% (4340)

37.1M (=)

3.3k (782)

14

Dior Official

16M (81)

0.61% (4172)

36.3M (=)

2.6k (1105)

15

Prada

12.8M (113)

0.42% (4440)

34.7M (=)

2.5k (1155)

16

harrystyles

21.2M (54)

12.09% (27)

34.6M (=)

403 (4539)

17

Hermès official account

5.1M (310)

0.59% (4209)

33.3M (=)

1.3k (2471)

18

adidas

15.2M (87)

1.28% (3006)

32.5M (=)

1.1k (2689)

19

VisitMexico

100.1k (2742)

2.05% (1855)

31.3M (=)

808 (3370)

20

gopro

12.8M (116)

2.92% (1030)

29.3M (=)

3.6k (696)

21

Niall Horan

19.5M (59)

6.82% (119)

29M (=)

909 (3124)

22

Justin Bieber

89M (9)

2.22% (1657)

29M (=)

4.1k (571)

23

CrossFit

2M (649)

1.16% (3208)

28.2M (=)

6.9k (183)

24

Starbucks Coffee ☕

14.8M (91)

2.89% (1055)

28.2M (=)

1.4k (2221)

25

GIVENCHY

8.7M (188)

0.51% (4333)

26.4M (=)

2.3k (1268)

26

Las Vegas

398k (1610)

2.79% (1151)

26.3M (=)

898 (3145)

27

Louis Tomlinson

13.3M (103)

9.94% (41)

26.3M (=)

190 (5195)

28

Louis Vuitton Official

17.8M (69)

0.60% (4193)

25.7M (=)

2.1k (1472)

29

LifeTricks

1.3M (873)

0.51% (4318)

24.4M (=)

21 (5691)

30

Burberry

9.6M (168)

0.67% (4096)

24.1M (=)

3.1k (859)

1

DEL Records

634.6k (1280)

0.38% (4479)

2M (314)

42.6k (=)

2

Listín Diario

188.9k (2180)

0.09% (4586)

219 (5083)

36.3k (=)

3

snoopdogg

18M (68)

0.42% (4441)

1M (527)

29.9k (=)

4

Instant Bollywood

3.4M (440)

1.41% (2784)

193.6k (1352)

29k (=)

5

FashionNova.com

8.2M (205)

0.51% (4322)

217.6k (1278)

25.1k (=)

6

Culturizando

687k (1222)

0.25% (4548)

73.1k (1950)

21.9k (=)

7

Inked Magazine

1.6M (754)

0.33% (4506)

970.5k (541)

21.1k (=)

8

NBA

24M (48)

1.03% (3439)

10.3M (75)

20.9k (=)

9

TC Televisión

668.9k (1242)

0.08% (4588)

470.7k (844)

20.6k (=)

10

Glamour Brasil

1.2M (922)

0.34% (4497)

38.3k (2328)

19.9k (=)

11

MLB ⚾

3.7M (411)

2.69% (1231)

3.9M (188)

19.1k (=)

12

HOT 97

649.7k (1263)

0.44% (4416)

828.2k (605)

18.7k (=)

13

SuicideGirls

6.7M (254)

1.14% (3250)

1.2M (490)

18.2k (=)

14

Del Toro ®||Matthew Chevallard

150.4k (2392)

0.61% (4175)

50.6k (2191)

18.1k (=)

15

Motives Cosmetics Official

2.3M (566)

0.61% (4178)

637k (719)

18.1k (=)

16

SportsCenter

9.7M (167)

1.68% (2386)

218.4k (1274)

18k (=)

17

HYPEBEAST

4.1M (375)

1.34% (2900)

7.6M (100)

17.3k (=)

18

Rebel Circus

304.5k (1802)

0.70% (4032)

91.9k (1789)

17.1k (=)

19

Chiara Ferragni

9.9M (155)

1.37% (2855)

363.2k (988)

16.8k (=)

20

شركة مجموعة الراي الإعلامية

99.1k (2752)

0.31% (4515)

318 (4957)

16.4k (=)

21

JD Sports Official

730.5k (1184)

0.68% (4063)

903 (4439)

16.3k (=)

22

NFL

9.6M (170)

1.97% (1972)

8.2M (94)

16.2k (=)

23

SHOWPO

1.2M (887)

0.99% (3491)

24.5k (2623)

15.7k (=)

24

curlbox

358.5k (1687)

1.55% (2574)

693.1k (681)

15.7k (=)

25

Pink Boutique

339.7k (1720)

0.40% (4451)

2.7k (3865)

15.6k (=)

26

Freedom Of Style

509.4k (1438)

1.59% (2498)

29k (2503)

15.6k (=)

27

OOTD Magazine

2.9M (500)

1.31% (2950)

2.3M (300)

15.5k (=)

28

Gypsy Warrior

871.4k (1089)

1.06% (3374)

84.9k (1850)

14.9k (=)

29

CarLifestyle

3.9M (386)

1.79% (2243)

2.4M (285)

14.6k (=)

30

Telemundo

4M (384)

0.27% (4536)

428.8k (887)

14.4k (=)