Follower ranking

  • Bruna Marquezine ♡

    26.4M

    brumarquezine

    #52

    Bruna Marquezine ♡

    26.4M Followers

  • CHANEL

    26.3M

    chanelofficial

    #53

    CHANEL

    26.3M Followers

  • adidas Originals

    24.6M

    adidasoriginals

    #54

    adidas Originals

    24.6M Followers

  • H&M

    24.4M

    hm

    #55

    H&M

    24.4M Followers

  • ZARA Official

    24.4M

    zara

    #56

    ZARA Official

    24.4M Followers

  • Marina Ruy Barbosa

    23.3M

    marinaruybarbosa

    #57

    Marina Ruy Barbosa

    23.3M Followers

  • 23.1M

    harrystyles

    #58

    23.1M Followers


Engagement rate i Average engagement rate of all media. Engagement rate is based on the likes and comments received divided by the number of followers at the time of the post.

  • Canadian Tire

    0.72%

    canadiantire

    #4185

    Canadian Tire

    0.72%

  • Walker Art Center

    0.72%

    walkerartcenter

    #4186

    Walker Art Center

    0.72%

  • Shoulder

    0.72%

    shoulderoficial

    #4187

    Shoulder

    0.72%

  • H&M

    0.71%

    hm

    #4188

    H&M

    0.71%

  • Paris Hilton

    0.71%

    parishilton

    #4189

    Paris Hilton

    0.71%

  • Rachel Zoe

    0.71%

    rachelzoe

    #4190

    Rachel Zoe

    0.71%

  • Petite Jolie

    0.71%

    petitejolie_

    #4191

    Petite Jolie

    0.71%


Follower distribution

24.4M Followers

Ratio

  • 2440774600%
  • 278.87%

8.8M Followers

1 Followers


Posts on hashtag

#ikea used
7,227,520 times
ikeabelgium

#134

IKEA Belgium

#ikea used 7,227,520 times

#ikea used
7,227,520 times
ikeaaustria

#135

IKEA Austria

#ikea used 7,227,520 times

#ikea used
7,227,513 times
ikeafrance

#136

IKEA FRANCE

#ikea used 7,227,513 times

#hm used
7,212,914 times
hm

#137

H&M

#hm used 7,212,914 times

#demilovato used
7,206,733 times
ddlovato

#138

Demi Lovato

#demilovato used 7,206,733 times

#optoutside used
7,166,291 times
rei

#139

REI

#optoutside used 7,166,291 times

#kenzo used
6,953,232 times
kenzo

#140

KENZO

#kenzo used 6,953,232 times


Growth

Media posted Follower growth Posts on hashtag
Last day 3 ( + 0.07% ) 5,532 ( + 0.02% ) 4,740 ( + 0% )
Last 7 days 18 ( + 0.44% ) 45,274 ( + 0.19% ) 30,625 ( + 0.43% )
Last 30 days 60 ( + 1.47% ) 204,121 ( + 0.84% ) 139,515 ( + 1.97% )
Media posted 3 ( + 0.07% ) 18 ( + 0.44% ) 60 ( + 1.47% )
Follower growth 5,532 ( + 0.02% ) 45,274 ( + 0.19% ) 204,121 ( + 0.84% )
Posts on hashtag 4,740 ( + 0.07% ) 30,625 ( + 0.43% ) 139,515 ( + 1.97% )

Latest media

51,038

H&M's latest media

+18% /avg
-85% /most liked


Average number of likes

43,295

(on the 10 latest media)


Most liked ever

339,747

H&M's media

Average post frequency

13 Per week

57 Per month

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